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The function of Tag in SEO optimization and how to set it.
With the advent of the WEB2.0 era, the massive information in websites needs to be classified and reorganized. When traditional navigation cannot fully express this classification, Tag tags are widely used. In SEO optimization, the important role of Tag tag is to increase the internal chain of articles. TAG tag, as an independent page, can not only increase the collection of the website, but also increase the internal aggregation of the website, which is completed through internal links. Let's briefly share the Tag tag optimization skills in SEO optimization.

Now all kinds of CMS and website systems have added TAG, which has been widely used to better display and highlight the key keywords or terms searched, so as to better index and guide users to browse and index. However, for SEO, the appearance of TAG is a new way to optimize the website.

According to the meaning of TAG TAG, tag is beneficial to user experience, and articles with strong relevance can be found, which is the same for search engines. You can make better internal links, increase spider crawling time, increase website collection, keyword density and so on.

There are also some skills in writing TAG, and search engines can identify TAG letters more easily than Chinese characters. TAG tag characters should not be too long, let alone written as games.

TAG tag is not suitable for writing hot keywords, because the general hot keywords are optimized by the homepage or column page of the website, and it is better to include or focus on the relevance of the article center.

1. What is a label?

Simply put, Tag is a tag and a classification. It is equivalent to a centralized box, which puts the same kind of goods or goods of the same nature in a box, but unlike reality, TAG is just an index and does not move the physical position of these substances.

Second, how to write a Tag tag

Labeling is free. But you shouldn't write aimlessly and casually. Then when we write labels, we should write them from the perspective of classification. Tag tag is recommended. The number of words to be signed should be controlled within 4-6 words, and never make a sentence.

Third, Tag tags should avoid hot keywords.

Now bloggers set the tag of each message as a very popular keyword, which makes it easier to optimize these popular keywords and website name, column page or website home page. For example, "website construction", at this time, I suggest you use the long tail theory to optimize the Tag tag, and setting it as "website construction method/scheme" is a very good choice.

Fourth, tags should have search volume.

There are a large number of webmasters when setting labels, without considering whether it will bring search, and how to set them is what they like. Finally, the search engine included it, and the page had an effective snapshot, but what about the traffic? You know, the purpose of optimizing tags is to bring traffic, otherwise even if you include 10 thousand pieces of information, it will not bring any traffic. What's the use?

Five, Tag labels should ensure the relevance of information content.

This is the most basic and optimized method, and only in this way can the Tag tag play its greatest role. In order to better show the priority of keywords and improve the ranking of keywords.

6. How much Tag is appropriate?

I remember a blogger said that his blog had more than 200 tags. If you think about how many Tags appear in a blog, you are suspected of abusing the tag tag of the website. I think it is necessary to ensure that each label has at least three pieces of information to attract the attention of search engines.

Seven, website optimization should modify the Tag tag?

Baidu will punish you for modifying the title of a web page, so will you be punished for modifying the label? The label is the same as the inside page, so it's best not to change it. If you have to change them, change them as little as possible. It is best to keep the keywords contained in the previous tags, which will keep the weight of the optimized keywords. If it is completely changed, the weight will start to accumulate again. Labels are set to better serve users, so you must set labels from the user's point of view. If you set tags maliciously just to optimize keywords, it will violate the meaning of tags and have a negative impact on the friendliness of search engines and user experience, so set your tags carefully and search engines will find you!

On the role of tags, just sum it up, improve the density of keywords and the unity of website content, give your blog a brand-new color with a digital tag, and you will always see the strong cohesion of your website.