Business philosophy of Shanghai Kaisheng Bedding Co., Ltd.
The company takes the concept of "creating healthy sleep and fashionable life" and the clear positioning of "comprehensive emotional home textiles" to fully meet the integrated and personalized needs of modern people for home textiles products. Its domestic expansion of Kaisheng brand and series products closely follow the current international fashion, and combine domestic consumption and aesthetic characteristics to design and produce bedding products that are more suitable for China market. With its excellent quality, perfect service and moderate price, it is highly respected and favored by more and more consumers. The company has successively developed six series styles, including Rome, Venice, Milan, Di Anna, Cupid and Pinocchio, and more than 500 varieties of 12 series categories, including kits, single pieces and disassembled parts, quilts, pillows, cushions, carpets, mattresses and sofas, household clothes, window decorations, bathrooms, summer supplies, hotel supplies and so on. Perfect management and high-quality products make the brand image gradually rise, and now it has become one of the fastest-growing brands in China's home textile industry. The company has passed many certifications such as ISO900 1 International Quality Certification System and ISO 1400 1 International Environmental Management System. Kaisheng brand has won many honors, such as "China Famous Trademark", "China Most Influential Brand in 2006", "Top Five in Similar Market in 2006", "Top 500 Chinese Brands (WBL) in 2007 (brand value 938 million), and Top 500 Most Valuable Brands in China in 2009 (brand value 65.438+39.5 million).