Cultural tourism projects include theme amusement, scenic spot matching and cultural tourism town type.

1, theme amusement type

Using theme parks to drive supporting commercial and real estate projects is the main mode of the school, and leisure sports such as hot springs, golf and skiing are similar. This model is well received by local governments. Low land acquisition cost, stable ticket income supported by market enthusiasm, and rapid cash withdrawal from supporting commercial real estate projects make cash flow easily balanced.

2. Types based on attraction

Through the high-quality business life support made by brand development enterprises around the scenic spot, it is easy to bring vitality and vitality to a scenic spot and its surrounding underdeveloped areas Give natural resources more charm, create more diversified products on the basis of the original tourism resources, and properly integrate into some more harmonious experiential cultural and commercial facilities.

3. Types of towns in Lv Wen

The ancient town's cultural relics, unique folk customs and leisure life can greatly add points to the development of tourism. Developers often do not need huge hardware investment, but more soft investment. Under the trend of urbanization, more towns with their own characteristics and advantages will be excavated, and the market opportunities are huge.

Domestic cultural tourism projects

Chengdu Taikooli 1

Original ecological innovation and development, business 10.6 million square meters, nearly 300 brands. It's so distinctive. MUJI has increased from 1000 square meters to 4,000 square meters. Givenchy tried to collect waste bricks from six old buildings; Hermes spent more than 40 million yuan, flying in from Portugal, which can emit orange light at night.

2. Shanghai New World

When it was named, it was named Xintiandi because it was "a new venue" and when it was enlarged, it would be the sky. 1998, the most culturally meaningful Xintiandi Beili, opened in 200 1, with a construction area of 654.38+0.3 million square meters, rich in Shikumen culture and featuring restaurants, bars, cafes and dim sum shops.

3. Chongqing Xintiandi

The project draws lessons from Chongqing's landscape culture, humanistic connotation and historical texture, and expresses ancient mountain villages and old industrial buildings with modern elements of glass and steel structure. Catering businesses are too distinctive and the cultural space layout is in place. The magic capital Xintiandi is the most classic, full of innovation and inheritance, especially the cross-level layout and spreading water system, and the business ecology is also community-based. The high-quality activity design helps the general commodity merchants to innovate and break through.