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What is rejuvenation? See Tucson L's accurate insight into young people's consumption view
At present, all major automobile brands are shouting the slogan of "youthfulness". What does the word "youthfulness" mean? Is it to design a personalized appearance for young people to drive out and blow up the streets to be cool? Or install a big screen, have a sense of technology, and let users have the feeling of foreseeing the future when sitting in the car? But these are only superficial, and the connotation of true rejuvenation lies in the insight of car companies into young people's consumption concepts!

There is a saying on the Internet that "going to a bar by bike saves flowers in this province". Although it is a joke, it also answers the consumption view that young people dare to spend money but will also spend money. The same is true of automobile consumption. In order to improve the quality of car use, young people are willing to spend more money on "visible" car consumption; But in some "invisible" invisible expenses, young people can save!

Just like Beijing Hyundai Tucson L, car quality spares no effort to cater to the tastes of young people; On the other hand, Tucson L starts with the extra expenses from car purchase to daily car use, so as to reduce the burden on consumers as much as possible.

"Visible" car quality will make you satisfied.

For young consumers, what kind of car meets their expectations? Of course, online, full of power and strong technology!

After getting used to the smooth and moderate design of joint venture models, do you want them to have a "greasy car" full of personality? It's impossible to make capital bold! Only differentiation and personalization are their styles. In this regard, based on the global vision of car manufacturing and years of industry experience in China market, Beijing Hyundai has internationalized the appearance design of Tucson L to cater to the tastes of young consumers. Whether it is the front face design composed of wing-shaped grille and grille-hidden LED headlights, or the straight-line cut waistline with extremely sharp and layered lines on both sides, or the sharp eagle claw-type coherent taillights with a fighting atmosphere, every detail can be said to be longer than the aesthetics of young people.

In addition, the super-large body with length, width and height of 4670* 1865* 1690mm can instantly fill the gas field when young people drive out. It is worth mentioning that, based on the large-size body, Tucson L has also created the optimal joint venture size of 2755mm, which is 80mm more wheelbase space than CR-V and Housing Finance. Although space is not very important to young people, who can say that it is not "fragrant" for such icing on the cake?

Young people are full of energy and momentum, so dynamic performance is also a point they care about. After all, there are countless SUVs with "small horse-drawn carts" on the market. As a joint venture car company with decades of global experience, it still has some advantages over its own brand in power adjustment. There are not a few models that use 1.5T engine at the same level, but based on the difference of adjustment technology, the 1.5T engine on Tucson L can reach the maximum horsepower output and the peak torque of 253n·m, which is basically the ceiling level of the same level. You know, the peak output of Honda CR-V's 1.5T engine, which is famous for its earth dream, is just as good.

Young people grew up watching science fiction movies, but also "grew up" with smart phones. Of course, there will be certain requirements for automobile intelligence. However, in many people's cognition, intelligence is only the specialty of new forces or independent brands, and the joint venture car only stays at the stage of five or six years ago, but if you look at the intelligence level of Tucson L, then you may change this impression. Tucson L's vehicle platform is based on 10.4-inch multimedia central control panel and adopts Baidu 3.0 intelligent network connection system, which has cutting-edge and convenient functions such as natural speech recognition, intelligent car owner mutual control, user location interconnection and location * * * sharing. The BLE Bluetooth key is unique in its class, so it can be said that Tucson L, a new force and a domestic car, basically has all the functions, even more abundant; In addition, at the level of intelligent assisted driving, Tucson L has 23 ADAS functions, reaching L2+ intelligent driving level, which is definitely the current mainstream level.

All the "invisible" extra expenses are far away from you.

"Carrying a 10,000 Lv Yuan, the shopping bags in the supermarket are not willing to buy a few cents." Many people are puzzled by this obsession with consumption. It's actually quite simple. Young people carrying luxury bags is a symbol of quality life, but shopping bags with a few cents are unnecessary expenses. This is the "exquisite" consumption concept of many young people now.

For car consumption, young people have a lot of unnecessary expenses such as "shopping bags with a few cents". After all, cars are long-term consumer goods, and there are a series of invisible expenses such as gas money and maintenance. At first, they feel humble, but if you are not careful, many "W" will leave your wallet every year. In order to meet the "exquisite" life of young people, Tucson L also tries to reduce such unnecessary expenses.

First of all, in order to save consumers' later expenses, Tucson L reduced fuel consumption to a minimum. Based on the application of the latest CVVD technology of Hyundai Motor, the minimum fuel consumption per 100 kilometers of Tucson L has dropped to the level of 6L, which is more difficult for a large SUV with a capacity of 1.5 tons or more, and can be called the benchmark of fuel economy in its class. If we take the daily commute of 20 kilometers as an example, combined with the current 92 oil price of 7 yuan, the cost is just over 8 yuan. Even if we squeeze into the subway and take the bus, it is more comfortable to drive by ourselves.

In order to give back to China consumers' long-term support for Beijing Hyundai brand and Tucson series vehicles, Beijing Hyundai has also launched a19th anniversary preferential policy, which provides a comprehensive discount of 20,000 yuan for consumers who buy Tucson L, and145,800 yuan can start a popular new car! At the same time, Beijing Hyundai also introduced preferential policies such as 1000 yuan all-insurance benefits, up to 3 years interest-free 0 down payment, free basic maintenance for life (only for the first car owner), and up to 8,000 yuan replacement subsidy.

Combining the low fuel consumption of Tucson L with a series of car purchase and car maintenance benefits provided by Beijing Hyundai, Tucson L is the ceiling of saving money in the same level of joint venture vehicles. Basically, most of the expenses that consumers can encounter every day are considered by consumers.

For young people born in the era of relatively rich material life, the idea of giving up a higher quality of life in order to save money is out of date in their world view, but they know what money should be spent and what money should not be spent. In the corresponding car consumption, they will be willing to pay for higher car quality, but they will never pay more for unnecessary expenses.

Tucson L can impress people and bring higher car quality to young people. Secondly, it saves them a lot of unnecessary hidden expenses, which can be said to perfectly meet the young people's concept of automobile consumption. The end of the year is the peak season for car purchase. Consumers who need to buy a car now can go to the 4S shop to test drive Tucson L, and they can also enjoy welfare benefits when buying a car. Isn't it beautiful to sell a high-quality car with the least money and drive it to visit relatives and friends during the Spring Festival?