The design elements use letters "T" and "H" as basic design graphics; "T" is the initial letter of the word "Tian", and its graphics are rainbow after rain, which integrates fashion, beauty and dynamic elements; "H" is the pinyin initials of the word "Hong", which expresses the desire of "Zhengdaren" to join hands with our customers and draw a colorful future together. The combination of the two letters echoes the brand name of the company well, thus deepening the public's cognition; The overall structural design is simple and full of tension, using warm and unrestrained red; Elegant and noble yellow; Environmental protection and green vitality; The close combination of elegant, inclusive and open blue, coupled with the line structure of combining rigidity with softness, not only represents the heavy brand connotation of "Crossing the Rainbow" steel pipe, but also fully endows "Zheng Da" with rainbow-like momentum, endless enterprise spirit and the development concept of striving to create a harmonious atmosphere.

Zheng Da core culture:

Zheng Da mission:

Committed to the production of first-class steel pipes, to meet customer needs with excellent products and services, to improve the quality of social life, and to revitalize the national industry as its own responsibility.

Zheng Da's development vision:

Become the creator of excellent quality.

Zheng Da goals:

Let everyone know Zheng Da.

Zheng Da spirit:

Be a decent person and do great things.

Zheng Da's core values:

The wall stands thousands of miles, and there is no desire;

Broadness is a virtue, but integrity is great.

Zheng Da Behavior Culture:

Enterprises manage themselves.

Ethics:

Justice, decency, integrity,

Generous, generous, generous.

Honest style:

Resolutely ban.

Iron will, love and dedication

Subject to the enterprise line:

Keep your promise and keep your word.

Integrity management, development and win-win.

Fine management, cost control and quality improvement

Continuous improvement, strong management and quality.

Innovative development, in-depth research, and courage to explore.

Diligent housekeeping, heaven rewards diligence, self-cultivation.

Harmony * * *, be a businessman full of human feelings.

Care for employees and strive to make every piece of gold shine.

Be grateful for your return and be a responsible corporate citizen.

The workers manage themselves.

Morality:

Standardize employee behavior with "eight honors and eight disgraces"

Execution view:

Speed+accuracy+precision+depth

Professional outlook:

Loyal, honest and conscientious.

Obey the overall situation and be willing to contribute.

Subject to employees:

Management methodology

Guide people with the right ideas

Motivate people with clear goals

Manage people with a perfect system

Forging people with scientific mechanism

Inspire people with brilliant examples.

Cohesion of people with noble personality

Be tolerant of people with broad minds.

Treat people with an open mind.

Warm people with selfless care

Unite people with rational knowledge.

Zheng Da staff training

I firmly drew the will of the rainbow at this training stage.

Adults, thinking mainly in orthography; To create a great cause, when thinking, the will is like steel.

Take office and trust the company; When you encounter difficulties, you should persevere.

Instead, think about loyalty and wisdom; When you make achievements, you should think about the efforts of others.

When exercising their functions and powers, they should be fair and just; If we make mistakes now, we should think about our own responsibilities.

For character, when thinking of honesty; Speaking of fame and fortune, self-denial and tolerance.

Depending on the money, when thinking, we should take it appropriately; Feel the temptation, when thinking without desire or desire is justice.

When it comes to unity, we must concentrate on it; Know the overall situation and think about the overall situation.

Welcome guests, be warm and thoughtful; To expand the market, we should think that honesty will win.

Be disciplined and think about setting an example; Avoid cheating, but think of seeking truth from facts.

For colleagues, we should work together and forge ahead; Treat employees with brotherhood.

Cherish your post and devote yourself wholeheartedly; Learn skills and think about continuous improvement.

Ensure safety when considering preventive measures; When you are frugal, you should increase your income and reduce your expenses.

When misunderstood, think without regrets; If there is praise, you should think about your own strengths and weaknesses.

In good times, be prepared for danger in times of peace; In adversity, we should think about the sky and repay our efforts.

Right and wrong, when thinking about love and hate; Before you go to bed at night, think about what you did during the day.

Tactical management

Development point of view:

Good at thinking and diligence;

If you don't advance, you will retreat.

Decision point of view:

Collective wisdom and democratic participation

Careful planning and scientific decision-making

Concept of employing people:

Loyalty to the team is more important than ability.

Team management

Team view:

Qi Xin works together, sincere unity.

Hard work, pragmatism, pioneering and innovation

Customs clearance:

1. Respect equality

2. Understand trust

3. Tolerance and mutual assistance

enterprise management

Post-camp theory:

Integrity is productivity and integrity is competitiveness.

Service concept:

Development wins respect and service enhances value.

Management philosophy:

1. Confucianism treats people with legalism and manages factories.

The interests of the company are above everything else.

3. The interests of employees are always the first.

Market prospect:

There is no order in entering the market, and there is always room in the market.

Quality view:

Quality makes a brand, and quality determines fate.

Production view:

Strive for perfection.

Management core:

Law-abiding consciousness, honesty and self-discipline consciousness

Attach importance to quality awareness and improve efficiency awareness.

Strict management awareness, awareness of increasing income and reducing expenditure

Love and dedication, noble quality consciousness.

Iron and steel team consciousness and five-star service consciousness

Ten basic principles:

1, sense of ownership

Step 2 be consistent

3. Efficiency

4. Quality

5. Continuous improvement

6. Implementation

7. Open source and reduce expenditure

8. images

9. Safety

10, harmony

Corporate culture slogan:

Combination of Confucianism and law, happy management and pursuit of Excellence.

Be a decent person and do great things.

Implement Scientific Outlook on Development's socialist concept of honor and disgrace.

Love justice, build justice, safeguard justice and contribute to justice.

Development wins respect and service enhances value.

Together, stones turn into gold.

Pursuing Excellence and creating eternity.

Unity is strength, shining above the rainbow.

Standardizing company behavior with eight honors and eight disgraces.

Do the best work and strive for the first place.

Work hard, work hard.

In particular, we should stress unity and integrity.

Innovation is efficient and orderly.

Serious work is a management system.

Unite as one, fair and powerful.

Safety is life, and health is happiness.

Safe, efficient, pragmatic and innovative.

United and forge ahead, rigorous and efficient, innovative and orderly.

Build a harmonious factory, a green factory, a humanities factory and a science and technology factory.