He is currently the chairman and senior engineer of Gansu Zheng Qi Industrial Group Co., Ltd. ..
1977, graduated from radio engineering department of Xi Jiaotong University.
1977 ~ 1987, engineer of Lanzhou Branch of Chinese Academy of Sciences.
1987 ~ 1993, director of Lanzhou industrial pollution control technology research institute.
1993 ~ 1996, chairman of Gansu Zheng Qi industrial co., ltd.
199665438+since February, he has served as the chairman of Gansu Zheng Qi Industrial (Group) Company.
In 2002, she was selected as "Top Ten Rich Women in China" by Science Investment magazine.
In 2004, at the age of 52, with a personal wealth of 324 million yuan, she ranked 424th on the 2004 New Wealth Rolls-Royce 500 Rich List.
1982 in March, Lei Jufang, a 29-year-old assistant engineer at the Institute of Modern Physics of the Chinese Academy of Sciences, became famous overnight.
Lei Jufang was born in Lintao, Gansu. 1974 was admitted to jiaotong university, 1978 graduated and assigned to the institute of modern physics (Lanzhou university). After 1 year, Lei Jufang Laboratory undertook the high-tech project of "Vacuum Chamber Surface Cleaning Treatment Technology".
This is a technology stuck abroad, but it is blank at home. The older generation of scientists made great efforts to study it carefully. Lei Jufang's newborn calves are not afraid of tigers. They borrowed materials from old experts, read them quietly and experimented secretly. Two years later, she actually succeeded-"Vacuum chamber surface cleaning treatment technology" overcame the difficulties ahead of time because of the outstanding contribution of an assistant engineer!
Science can't be fake at all, just look at the effect. She was quickly named "March 8th Red Flag Bearer" and "New Long March Commando" in Gansu Province. The Institute of Modern Physics made an exception and gave her two laboratories and an experimental factory in the case of extreme shortage of laboratories. She was also allowed to visit related enterprises all over the country to further improve her technological achievements. In a blink of an eye, Lei Jufang's future seems to be a rose dream within reach: promotion, promotion, going abroad, winning prizes ... as if the whole world is making way for her.
There is a kind of person who dares to make important choices in life with an intuition interwoven with rationality and sensibility. This kind of person is by no means an idle person, like Lei Jufang.
From 65438 to 0987, the state advocated that "scientific and technological personnel should go to the main battlefield of economy". Lei Jufang resolutely resigned from the research institute and started his own company. She rented two houses, borrowed two tables and collected 1 0,000 yuan to establish Lanzhou Industrial Pollution Control Institute.
Four former colleagues and friends believed in Lei Jufang's determination and began to work part-time. Have money to pay, be strong, have technology to produce technology ... Lei Jufang was very moved: "Everyone works together, and everyone has a share!"
At that time, she was completely based on the idealism of "full of enthusiasm". From a small perspective, she wants to see if her scientific research results can really make money; In a big way, I also want to use my knowledge to directly create wealth and compete with foreign companies.
In the early 1990s, due to the difference in business direction, Lei Jufang parted ways with her partner, and she once lost her direction. Confused, she left sadly and came to Tibet to seek inner peace.
The trip to Tibet became a turning point in Lei Jufang's career. In Tibet, Lei Jufang not only saw the blue sky and white clouds that were not found in other places, but also saw the crystal snow-capped mountains and simple Tibetans. She was also exposed to Tibetan culture and was deeply fascinated. Tibetans have a hard life, but their hearts are calm and peaceful. Nowadays, people's social troubles often come from endless material desires. Lei Jufang gradually came up with an idea: to spread the connotation of people's inner peace in Tibetan culture as much as possible.
In Tibet, doctors are respected as doctors who help too many doctors in the world. The ethics of Tibetan medicine requires practitioners to be sincere, peaceful, kind to others, and have compassion for the world. Lei Jufang deeply felt that some natural plants and minerals produced in plateau areas had some special curative effects. Tibetan medicine is a systematic medical system with independent medical theories. Popularizing Tibetan medicine can not only relieve more people's suffering, but also be a promising cause.
This trip to Tibet changed her life, and she decided to take it as a new starting point. 1993, her first Tibetan medicine product, Qizheng Yantong Plaster, came out. It happened that the Bayi basketball team was training in Lanzhou, and she sent several posts in the past. After the injured players posted it, they were all amazed: the effect was too fast! This medicine is an Olympic medicine.
Qi Yan Zheng's pain ointment was hit. 1In August, 1993, Lei Jufang registered and established Zheng Qi Tibetan Medicine Co., Ltd. The reason why I named my company Zheng Qi was because of an ancient military strategist Sun Tzu's saying: In a war, it is important to win by surprise and to value peace. Strange art is inexhaustible in the river. This is Lei Jufang's favorite sentence.
"Who said that women are not as good as men?" It was sung in Mulan, a Henan opera. Now, Lei Jufang reinterprets this sentence with her struggle. Her bronzed face shows her inner strength. It is such a simple-looking, simple and intelligent woman who created a miracle of Tibetan medicine in the snowy plateau with her own hands and wrote a wealth myth belonging to contemporary women.
As the 424th richest woman on the Rolls-Royce 500 Rich List in 2004, Lei Jufang has a unique understanding of property: "If the property exceeds 6,543,800 yuan, it will lose the meaning of personal possession." Simple words reveal her persistence. Without her persistence, everything she has now is just a dream.
A person's life trajectory and goals, sometimes like sailing in the sea, often change course for some accidental reasons.
In the autumn of 199 1, an incident in daily life caused Lei Jufang to think deeply. A young man suffered from comminuted fracture of elbow joint, which was still ineffective after many treatments. Lei Jufang, who has always been enthusiastic about helping others, suddenly remembered that when he was a child, he saw a black plaster that could cure bone injuries in his hometown in southern Gansu, which borders China and Tibet, so he found it and put it on the young man. The young man's illness soon recovered, which greatly raised Lei Jufang's vigilance. She thought, if it can be developed, what a promising and meaningful thing it would be!
Lei Jufang is quiet and gentle, but once generate comes out, she will try her best to pursue her professional curiosity.
She politely declined the persuasion of her relatives and went to inspect the roof of the world. Once, twice and dozens of times, I visited famous monks and doctors and asked teachers for advice. When you are hungry, you can eat Ciba and drink Tibetan milk tea. When you are sleepy, you live in tents with Tibetans and even spend the night by the campfire in the wilderness. It was the milk tea cooked by the Tibetan grandmother that gave her energy, and it was the rare drugs circulated by the people such as Rhodiola that made her stand the test of life limit many times in the case of severe hypoxia in the "life forbidden zone". After an unbearable in-depth investigation, her heart was impressed by the simplicity and broadness of Tibetan culture and Tibetan medicine.
She worked tirelessly and risked her life to climb mountains and mountains, and saw that the Qinghai-Tibet Plateau was simply a huge plant kingdom and a treasure house of medicinal materials. There are more than 2,000 kinds of precious medicinal materials that only grow in cold and anoxic areas above 3,500 meters above sea level, and they are pollution-free and have extremely high drug activity, which is incomparable to similar medicinal materials in low altitude areas.
"No matter how many difficulties and obstacles there are in front of me, I will use modern scientific and technological means to develop it!" After careful analysis, Lei Jufang, a senior engineer who joined the Party in middle school, decided to change his life track and March into a profound Tibetan medicine.
After a lot of investigation and demonstration, Lei Jufang first chose rheumatism and wound plaster as the main research direction. After thousands of years of exploration, the first modern Tibetan medicine plaster in the history of Tibetan medicine was finally born.
She has been away from the mainland and her relatives for a long time, running around in the cold and oxygen-deficient "roof of the world"
The right person, the just way, the strange person, the military strategist's power to change, people should follow the right path and their fate should be in their own hands.
1In August, 1993, Zheng Qi Tongyan Ointment passed the appraisal of Gansu Provincial Administration of Medicine and was approved for production. Lei Jufang has launched another marketing campaign. Marketing is a brand-new field for her. In desperation, Lei Jufang adopted the most primitive method, that is, sending medicine to men's basketball team, women's volleyball team, table tennis team and gymnastics team ... everywhere, from sports teams at all levels to ordinary people in the streets. Lei Jufang delivered medicine for three months and sent tens of thousands of posts worth hundreds of thousands of yuan, so that the oil ran out and the company was heavily in debt. Three years later, a friend commented on her like this: "A person without her personality can't take such an adventure ..."
A few months later, Lei Jufang's "adventure" drug delivery activities began to see results. Since 1994, dozens of media in China, from CCTV to newspapers in various industries all over the country, have made endless reports on Qizhengyan's painful posts and Zheng Qi's company. From the snowy plateau, its curative effect is magical, and its reputation attracts media attention. Zheng Qi Tibetan medicine is famous far and wide. The rising speed of Tibetan medicine in Zheng Qi is far beyond Lei Jufang's imagination. The buyer also heard the news. At that time, it was too late to produce, and the medicine was stopped four times in three months.
Lei Jufang won the victory again with his bravery and caution!
Subsequently, Zheng Qi Company successively developed a series of products, such as Zheng Qi Xiaotongtie, Bai Jie Pill, Twenty-five flavored turquoise Pills, and saffron. Lei Jufang also recruited a large number of Tibetan employees in the company and spared no effort to train marketing personnel. He spends $65,438+0,000 every day to invite the best domestic marketing experts to give lectures to Tibetan employees of Zheng Qi Company. With the deepening of understanding, Lei Jufang loudly put forward the slogan of "cultural marketing" and became the first person in China to put forward this slogan.
Because of her outstanding influence, Lei Jufang was rated as the most influential "Top Ten Female Figures in China" at home and abroad. She said that sometimes, a person's poverty and wealth are not measured by simple wealth standards. She thinks that her real "wealth" is to keep a peaceful heart forever.
1. Surprise is always the magic weapon of success. There will always be gaps in the market to choose from. It is important that you have a bold and cautious personality and feel the direction by your keen intuition.
2. Persistence is not blindly following and going with the flow, but doing something with its own characteristics. This requires your unique insight and your perseverance.
In the face of wealth, women should keep a peaceful mind. In a big way, calmness and wisdom are a great beauty of life.