"Coke for rural credit cooperatives" is the slogan of rural credit cooperatives in Shandong Province. "Trust" here refers to the mutual trust between credit cooperatives and farmers, and also refers to farmers' trust and satisfaction with the services of credit cooperatives. The whole slogan expresses the purpose of the credit cooperatives to serve farmers wholeheartedly, which makes farmers feel satisfied and happy.
To make farmers feel trust and satisfaction with the services of credit cooperatives, we must provide high-quality financial services and establish an image of honesty and transparency.