The spring breeze of reform is blooming everywhere, and the economic trend is spreading. After the prime minister's propaganda, the economy was on fire overnight!
On Sina's Weibo platform, topics such as # Street Economy # # Urban Management Stopping Vendors # # Street Cars # have been on hot search one after another. By the morning of June 4th, the topic of # Street Economy # Weibo had been read more than 940 million, and the discussion volume exceeded 65.438+0.39 million.
According to Baidu's search for big data, "stall skills" is a popular search keyword in related topics of "stall economy". In the past seven days, the search popularity of "stall skills" related content soared by 665% year-on-year, reaching the highest value in 10 years. Among them, more than 53% of the followers are from the post-90 s.
If "China on the Tip of the Tongue" is a sample of food from all over China, then behind a string of life is a portrayal of human fireworks. Like opening a shop and going to work, setting up a stall has now become a way for people to make a living, and it is also the other side of colorful life.
Sharp tools can do a good job. A hundred years ago in China, street vendors all had a suit. At that time, unicycle was an essential artifact for carrying goods. At present, if you want to become a regular army and spread the economy, it is even more essential to have affordable, fast-running and much-pulled stalls.
Below, we have selected several popular stall cars for you who are interested in joining the stall economy.
Wuling Yibo sells trucks.
Wuling makes whatever people need. The booth economy is on fire, and the Wuling practice booth car has also started to go online.
On June 3rd, Wuling Glory Wing began to sell trucks. Please make up the following BGM yourself.
"Upgrade six, shall we? National first purchase; Original production? , peace of mind annual review; The whole vehicle leaves the factory with excellent quality; The two wings can be switched with one button. "
Of course, as a gear car, large space is the basic quality. The cargo space reaches 5300L, and the internal space is flat and square, which is beneficial to stacking items and has high space utilization rate.
Not only the space is large, but also the design of Wuling wing beats is cool. The left and right side doors and the back door are turned up at an angle of 85 degrees to expand the sun and rain protection area. Through the design of reflux tank, rainwater can be discharged quickly without backflow. In the future, who said that Eagle Wing must be equipped with a luxury car, Wuling Wing was the first to refuse.
The product comes out early, so don't worry about not selling well.
A Wuling dealer revealed that the number of customers who came to consult products was five times higher than usual on the 3rd and 4th, almost comparable to the number of customers in the off-season for half a month. In addition, Zhou Shuo, marketing director of SAIC-GM-Wuling, also introduced that the sales of Wuling stall cars are hot at present, and it takes one month to pick up the car now, and production is being stepped up.
In fact, not only Wuling automobile, but also domestic mainstream commercial vehicle enterprises such as Beiqi Futian and Dongfeng Xiaokang have also launched truck products suitable for "stall" scenes. This kind of car is mainly classified as minivan, and the price is concentrated in the range of 40,000-70,000 yuan.
Of course, it's not just car companies that are hot.
Tmall shouted, "The people have a call, and Tmall will do it!" Slogan, announced the launch of the "God Car Food Stall" special session, which gathered six special vehicles including Wuling Hong Guang, Wuling Baojun and Dongfeng Xiaokang.
Pinduoduo is not to be outdone, using "what the people need and what Pinduoduo subsidizes!" Officially launched the "Wuling Glory Sales Truck", with a subsidy of 3,000 yuan for each car.
This scene reminds me of Luo Yonghao's pet phrase "Don't make money, make friends!"
Longxin tricycle convenient hand truck
If four-wheeled vehicles are generalists who set up stalls in cities, then tricycles are elves who wander in the countryside and shuttle between towns. In many sinking markets in China, tricycles are still the most important household and commercial amphibious vehicles.
The four-wheeled Wuling over there won the title of the main force of the stall. Long Xin, a good helper of the three-wheeled stall here, couldn't sit still and shouted the slogan "One car, one family, one dream of creating wealth".
From pure electric double electric tricycles to diesel tricycles with cabs, Longxin has them. Moreover, it has its own spread wings, and it is multi-purpose in three openings (Rado); You can use oil and electricity, and you can also get a card (with less money); Complete qualifications, legal way (not illegal), really solved the worries of some users with tight budgets.
"Zhang Huakai Wuling Wing sells trucks to sell goods, and I use Longxin tricycle to practice stalls. We all have a bright future. "
The network celebrity van living in the picture.
In the 1980s, a Japanese Mitsubishi in the Hong Kong movie "Fast Food Car" opened our first impression of the gear car. Over the past few decades, stall cars have emerged in an endless stream, which is no longer the design patent of special purpose vehicle enterprises. Some modified works of stall designers are "According to You".
For example, the following modified cars seem to have no sense of disobedience.
What should we be wary of when spreading the economy?
Of course, behind the hot topic of stall economy, we should probably listen to more rational voices.
"Do people who praise you know the hard work of practicing stalls?" "Can Wuling compete with the policy that trucks are prohibited from entering the city?"
In fact, in the media reports, the street stall economy, which seems to be making money day by day, is more a successful case of "survivor bias" and is not representative.
Even so, most people in the automobile industry are happy with the emerging stall economy.
"If the stall economy can really be activated, it will easily lead to the re-emergence of the micro-goods market, and even allow local car companies to find new business models, thus attracting more car companies to enter the market." Cui Dongshu, secretary general of the All-China Federation of Riders, said.
However, the reality of China's micro-commodity market cannot be ignored. Micro-goods are between commercial vehicles and family cars, and have been struggling to survive in the cracks. After the policy of automobile going to the countryside in 2008, the micro-goods market showed a downward trend, and the annual sales volume in 20 19 was only 1.05 million.
Needless to say, small market capacity and many policy restrictions are important reasons that hinder the development of micro-goods market.
This is also the case at present. No matter from which angle, the stall economy has obvious window period: first, more practitioners will flood into a certain area in a short time, which greatly dilutes the market dividend; Second, it is highly dependent on policies. Prior to this, the stall economy was only a marginal existence. No matter how encouraging the current policy is, its follow-up sustainability is a problem.
Looking at the car stall market in South Korea, there is also a precedent of similar stall economy "opening higher and walking lower".
According to the "First Financial Daily" report, around 20 15, South Korea relaxed the registration restrictions of commercial vehicles and other vehicles providing catering sales, and ushered in a "stall tide". To this end, a Korean car company launched an improved version of micro-goods, which can be used to sell goods and snacks. This model was once called "Snack God Car", and its monthly sales increased by 90% year-on-year.
However, the good times did not last long. Due to the rapid saturation of the snack market, the sales of micro-goods have dropped sharply, a large number of used cars have poured out, the value preservation rate of the whole vehicle has decreased, and the profit margin of low-priced micro-goods has further declined. The above-mentioned Korean car companies, because there are many quality problems in their products, have affected their brand image and become an important reason for the company's bankruptcy.
In this wave of stall economic fever, not all stall owners can earn a lot of money, and not all hitchhiking companies can gain something in the market. Even though the smell of fireworks attracts ordinary people the most, for the automobile industry with obvious long-term characteristics, it seems that while harvesting policy dividends, we should also do what we can and be cautious.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.