The history of Pu 'er coffee cultivation is more than 100 years, and the industrialization and large-scale cultivation began in 1988. ? Eleventh five-year plan? Since then, the Pu 'er Municipal Party Committee and Municipal Government have firmly established? Ecological city construction and green development? Concept, always take the development of characteristic biological industry and cultural tourism health care industry as the main direction of Pu 'er's participation in future global competition, and closely focus on building? China's coffee capital? The strategic goal is to take the coffee industry as the leading pillar industry. The coffee industry is developing rapidly, and the international brand status of Pu 'er coffee is further enhanced. Pu 'er has become the main coffee producing area with the largest planting area, the highest output and the best quality in China and the main distribution center of coffee trade.
20 1 1 year, the coffee planting area in the city reached 439,000 mu, the production area was 1.9 million mu, the coffee output was 28,000 tons, and the coffee output value was 850 million yuan. In 20 12, 270,000 mu of coffee was put into production, with a coffee output of 36,500 tons and an output value of 900 million yuan. In the first half of this year, export earned 63.6256 million US dollars. At present, there are 70 registered coffee enterprises in the city, including 12 enterprises with export qualifications and 42 hulling plants; 4 deep processing plants; There are 62 professional cooperatives, with 30,000 employees in the coffee industry and more than 65,438+10,000 employees.
The growth of coffee requires higher natural conditions. Due to the special geography, climate and ecological environment, Arabica coffee planted in Pu 'er City has superior quality and unique flavor. Since 2004, Pu 'er Municipal Bureau of Quality and Technical Supervision has sampled coffee products in the city every year and sent them to the Food Quality Supervision, Inspection and Testing Center of the Ministry of Agriculture for testing. BHC and DDT have not been detected in previous tests, and the hygiene index is better than the green food standard. Since 2006, Dongguan Nestle Co., Ltd. has sampled the coffee purchased from Pu 'er every year and sent it to Yunnan Entry-Exit Inspection and Quarantine Bureau for testing. Positive list system? No banned or restricted agricultural chemicals were detected. Pu 'er caffeine is recognized as a first-class product by the International Coffee Organization (ICO) for its excellent internal quality. sparrow
The limited edition launched by Nest Coffee Company, raw beans are Pu 'er coffee; In 2006, the American Special Coffee Association announced the cup comparison results of Pu 'er coffee and Colombian coffee for three consecutive years. The comprehensive score of Pu 'er coffee is 88.75, and that of Colombian coffee is 85.88. 20 12 1, Jeremy Wakeford, the chief cup maker of Starbucks, once again scored 8 1.5 for Pu 'er coffee. Superior quality makes Pu 'er coffee products have unique competitive advantages in domestic and foreign markets.
? Twelfth Five-Year Plan? During this period, our city will continue to plan the development of coffee industry with the modern agricultural concept, adhere to the road of specialization, scale, standardization, industrialization, branding and internationalization, make Pu 'er Al refined coffee industry bigger and stronger, and build Pu 'er into the world's high-quality coffee bean raw material base, the largest coffee refining base, coffee logistics center and trade center in China. Make Pu 'er? China's coffee capital? , the national export agricultural products (coffee) quality and safety demonstration zone. Strive to reach 6,543,800 mu of coffee planting area and 700,000 mu of production area by 2065.438+06, with an annual output of 6,543,800 tons of coffee beans and a total output value of over 65.438+00 billion yuan.
Xiaoka editor
The history of coffee cultivation in Pu 'er City is about 150 years. Introduced by missionaries, it was planted sporadically in Lancang, Jiangcheng, Jingdong, Jinggu and Menglian counties. The development of coffee industrialization in Pu 'er City began at 1988. Because the place name of Simao City has been used since coffee was planted in a large area, and it is the same as the name used in Yunnan local standard DB53/T154.1-KLOC-0/0-2006 "Simao Small Seed Coffee Comprehensive Standard"? Simao? So, Pu 'er coffee is still in use? Simao grows small coffee? Brand of raw materials. For more than 20 years, the Pu 'er Municipal Party Committee and government have always regarded the development of coffee as a leading pillar industry to adjust the industrial structure and increase farmers' income. Company+base+farmer+standard? We have established a good trade partnership with Nestle Coffee Company, and the coffee industry has made great progress.
Due to the geographical location and special climatic environment, the quality of Pu 'er coffee has always been recognized as a good coffee in the world, and it is favored by world-famous coffee companies. Since 2004, Pu 'er Municipal Bureau of Quality and Technical Supervision has taken samples from the Coffee Industry Federation (mixed samples of products from more than 30 coffee enterprises in the city) and sent them to the Food Quality Supervision, Inspection and Testing Center of the Ministry of Agriculture (Chengdu) for testing. BHC and DDT have not been detected in previous tests, and the hygiene index is better than the green food standard. Since 2006, Nestle has sampled the coffee purchased from Pu 'er and sent it to Yunnan Entry-Exit Inspection and Quarantine Bureau for testing. Positive list system? No banned or restricted agricultural chemicals were detected. The excellent internal quality of Simao small seed coffee is recognized as a kind of product by the International Coffee Organization (ICO). Nestle Coffee Company has newly launched Nestle Boutique Coffee (limited edition), and its raw bean is Pu 'er high-quality Simao small seed coffee. Japan Danan Comprehensive Investment Co., Ltd. (Beijing Jiyiou Coffee Co., Ltd.) also registered Simao Small Coffee in Japan.
Historical editor
Coffee is the leading pillar industry of Pu 'er. The Municipal Party Committee and the Municipal Government attached great importance to the development of the coffee industry and issued the Opinions on Accelerating the Development of the Coffee Industry. In recent years, Pu 'er has successively carried out the construction of biodiversity ecological coffee garden, the experiment of increasing yield by 30% per mu by drip irrigation, the experiment of organic coffee and the comparative experiment of varieties, and provided some supporting experiments of coffee varieties and fresh fruit processing technology. The average yield per mu of commercial coffee rice is 125 kg, and the highest yield per mu of fresh fruit is 2638 kg (400 kg of commercial rice). Thousands of coffee experts and merchants from 10 countries went to Pu 'er for exchange and study. Made 10 thousand copies? Map of cultivation rules for high yield and high quality of Simao small coffee? . In 2003, it took the lead in establishing the Coffee Industry Federation in China. Serve members, safeguard members' interests and give full play to the overall benefits of the coffee industry? For the purpose, adhere to honesty and self-discipline, standardize the production technology, product standards and marketing behavior of the coffee industry.
Immature coffee beans
At present, the coffee industry in Pu 'er has basically entered the era of standardized management and standardized production: unified production technology and consistent product quality. Simao grows small coffee? This regional brand has been further promoted. There are 153 coffee fresh fruit peeling processing plants, 42 hulling processing plants and 3 deep processing plants in the city. There are 9 coffee bean brands: Nestle Coffee, Sanglaite Coffee, Beigui Coffee, Seine Coffee, Lancang River, Arabica Coffee, Laifushan, Manlaojiang (Hande), Ganrun (Kunzhong) and 3 deep processing product brands (Manya). Among them, Sunshine Coffee hulling Processing Factory has the largest coffee primary processing equipment in China, with an annual processing capacity of 0.2 million tons of coffee beans 10 tons (per hour10 tons), and can process eight grades of coffee rice at the same time. The standardized coffee hulling production line can complete the flow operations of hulling, particle size classification, gravity classification, polishing, color selection, automatic weighing and packaging at one time, making coffee a first-class product rate. China's coffee primary processing is in line with the world once and for all.
Editor of industrial status quo
The coffee industry still faces a series of difficulties and problems, mainly:
1, insufficient publicity and low price. Good quality and low price in the international market restrict the development of coffee.
2. Lack of deep processing, the coffee industry still stays in raw material production, and there is no coffee industry chain.
3. The areas suitable for growing coffee in Pu 'er are still relatively large, and coffee has not been completely planted in these areas.
4. Lack of leading coffee enterprises and well-known brands, and low market share.
Development plan editor
1, further expand publicity and establish Simao Cafe? High quality? 、? Efficient? 、? Ecology? Brand image;
2, actively establish export agricultural products (coffee) quality and safety demonstration zone; Improve Pu 'er's largest coffee spot and futures trading market in China;
3. Strengthen the deep processing research and new product development of coffee, including the development and utilization of coffee waste (husk, husk and gum);
4. Strengthen the scientific cultivation and management of coffee, increase technical training, technical popularization and the introduction, popularization and application of improved varieties, and increase the output per unit area;
5. Expand investment, build coffee deep processing plants, and actively cultivate leading coffee enterprises and well-known brands;
6. Strengthen the construction of coffee industry associations and give full play to the communication, coordination and service functions of coffee associations.