1. Choose tea varieties suitable for spring, such as green tea and scented tea, and emphasize their fresh and refreshing taste.

2. Marketing slogans and activities take spring as the theme, and tea-related spring outing, tea picking and other experience activities attract consumers' interest.

3. Combined with the Spring Festival such as Tomb-Sweeping Day and Dragon Boat Festival, a tea gift box with holiday characteristics was launched and sold as a gift.

4. Through social media, WeChat circle of friends and other channels, conduct online marketing, provide coupons, gifts and other promotional activities to attract more consumers.

5. Pay attention to the shaping of brand image, so that consumers can know more about tea production, growth environment and other information.

6. Set up a special area for spring tea, and combine festivals and tea-picking experience activities to attract consumers to the store to experience buying and increase store sales.