Chinese name: Sleek category: brand industry: fashion wig style: British taste Sleek brand history Sleek brand was founded by Gandel (International) Company in 1989, headquartered in London, England, and initially focused on the research and development and production of cosmetics. 1993, the company began to enter the European hair products market, committed to promoting women's fashion, and made great progress. It has become the first fashion wig brand in Europe, with branches in many European countries and more than ten well-known sub-brands. Sleek brand LOGO Sleek is a well-known hairdressing product brand in Europe in China. Sleek is committed to the research and development of high-quality wig products and the development of the global wig market. With the gradual maturity of the wig market in China, sleek (International) entered China on 20 10, and introduced the unique specialty and * * * concept of sleek brand into the hair products market in China. Sleek brand culture adheres to the consistent British taste and takes the mission of realizing women's dream of pursuing perfection. Product positioning: overall modeling/matching brand communication tonality: highlighting fashion, trend and happiness. Brand style: British taste brand core value: changeable shape, intimate design. Target consumer: 18~50 years old urban female brand slogan: for colorful lifestyle.