1. You can advertise on the screen. There are three main elements in the picture, fast, accurate and ruthless. Everyone can advertise, and it only takes 1 second to upload and put on the mobile phone.
2. The main areas are shopping malls, supermarkets, specialty stores and entertainment places, which have wide influence and low cost, and can give you accurate data, which can not only affect but also promote investment promotion.
3. Block screen is not only an advertising screen, but also a mode that everyone can make money. This is the value of * * * enjoying advertisements.
How to write an investment advertisement that makes people fall in love at first sight?
Attractive title
Whether an advertising copy is read or not depends on whether the title is attractive or not. An attractive broadcast title.
Whether an advertising copy is read or not depends on whether the title is attractive or not. Advertising standard
The creativity of the topic can be considered from three aspects: first, the story. The title of the story will be read.
Those with strong attraction, such as the advertising title of "Racing Family" of Huowang 97 gas stove.
"Unexpectedly, a racing car drove into the kitchen", and the title of Kuanfei bionic advertisement was "Why?"
Trying to fire me. Second, novelty arouses people's curiosity, thus prompting them to read.
The advertisement text is like the advertisement title of Yishengtang Three Snake Gallbladder "Why is Yishengtang Three Snake Gallbladder Specially Made".
Article ",and the advertising title of a company's acne products" Youth against acne ",
All fall into this category. The third is news, such as the title of Hainan beer advertisement "Hainan may want it this summer.
"Wen", the advertising title of Wulaoqi Oral Liquid "Appearance" scandal and so on.
Investment promotion content design
One of the major taboos of investment promotion advertising design is the dense text. In the limited space, I want to put it.
Everything has been said, and everything has been made clear, which makes readers have a headache at first sight. Its acquisition has attracted extensive investment.
The main function of advertising is to attract interested people to ask or visit. On the basis of investment advertisements,
Enterprises can supplement the Merchant Manual and put the endless words in the advertisement in the Merchant Manual.
Let's be clear when we're done. On the other hand, with the acceleration of people's life rhythm, reading has entered.
"Picture-reading era", so in the design of investment advertisements, we should pay attention to the rational use of pictures and do it.
For example, the picture content should be highly correlated with the text content.
Due to the limited strength and weak influence of small enterprises, the brand effect is basically impossible to talk about.
So we should do these "superficial skills" well.
Refinement of core selling points
A well-made and attractive advertisement is very important for the success of investment promotion, and a well-made and attractive advertisement is very important for the success of investment promotion.
The key lies in your refining of the selling points of products or projects. A selling point of refining success,
It is equal to half the success of attracting investment. The refining of successful selling points should have three characteristics: first, area.
Don't fight for brands; Second, impress the hearts of agents and consumers; Third, show a good market.
Field prospect. The selling point of refined products or projects should be carried out on the basis of market research, but it cannot
Sit at home and pat your head.
The selling point of refined products or projects can be carried out in the following ways:
First, refine the core selling points around the product level. It can be considered from four directions:
1, from the advantages of the product itself, emphasize the uniqueness of the product, such as being all-insurance.
Although all the selling points of thermal underwear focus on super warmth, Mei Ting emphasizes the "body shaping" of products.
Function. 2. From the perspective of product mechanism, emphasize product functions, such as "sleepy, tired" of Red Bull.
Come on, drink red bull! 3. Refine selling points from some unnoticed features of products, such as the "27-layer purification" of Robust purified water. 4, looking for selling points from the product extension line, such as melatonin "send"
Send melatonin as a gift! Shake the farmer's orchard before singing.
Second, refine the core selling points from the brand level, such as Nike's women's clothing for female consumers.
Correct slogan, why Ladbrokes likes Shanghai. "
On the basis of successfully refining the core selling points, the overall planning and packaging of investment promotion activities are carried out.
Pretend. Do a few things. First, enterprises should emphasize their strength and credibility. Second,
In terms of products, it is necessary to show outstanding selling points and good market prospects. Third, in the market operation.
Surface, requires rigorous scheme, simple operation, pay attention to actual effect. Fourth, in terms of profit space, we must let
The middleman sees enough profit space, and compared with similar products, it should show certain price advantage;
If the price advantage cannot be reflected, it is necessary to emphasize the advantages of the product itself or the support of the manufacturer.
Writing of investment promotion advertisements
The first step for an agent or distributor to contact a manufacturer may be the manufacturer's investment advertisement.
Therefore, an excellent investment advertisement is very important to the success of investment promotion. Some people will advertise for investment.
Writing is simply understood as playing word games, and some business owners think that just find a college student, as long as it
It is a misunderstanding to think that beautiful writing can be competent for the creation of investment promotion advertising copy. A successful article
Investment promotion advertisement should be the perfect combination of words, experience and wisdom. Rich experience in advertising for investment promotion.
As a staff member or experienced business owner, before starting advertising creation, they will definitely ask for.
In-depth understanding of products or projects, on this basis, will be produced by refining.
Describe the core selling points of the product. This paragraph should be within 20-30 words. Although the text is short,
But it must include the characteristics, functions, target consumer groups and spiritual enjoyment of the product or project.