At present, the Internet is getting closer and closer to people's lives. With the rapid rise of new media such as Weibo and WeChat, various hot topics of public opinion have emerged on the Internet, such as trial of cases, anti-corruption and political decision-making. This is also one of the important reasons for the emergence of the new profession of network public opinion analyst.
The popularity of online public opinion analysts reflects to some extent that government leaders attach importance to online public opinion, which is a good signal. Because online public opinion is a compulsory course for government departments, fully understanding and carefully analyzing online public opinion is an indispensable channel for the government to understand social conditions and public opinion.
If online public opinion is compared to a "barometer" reflecting social conditions and public opinion, then online public opinion analysts are "predictors". In my opinion, if you choose to be an online public opinion analyst, you should realize the importance of this profession and make efforts from both inside and outside to be a "predictor" of online public opinion.
To be a "predictor" of online public opinion, we must improve our "accuracy" from the inside. On the one hand, we should strengthen the cultivation of political quality, insist on paying attention to national interests, moral fashion and information authenticity in the analysis of online public opinion, always proceed from the interests of the party and the people, seek truth from facts and stick to facts. On the other hand, to strengthen professional quality, we must have strong political acumen, so as to ensure that we can quickly grasp hot spots, accurately analyze public opinion, predict the trend of public opinion, and effectively resolve the crisis.
To be a "predictor" of online public opinion, we must expand our "coverage circle" from the outside. Internet public opinion analysts should know all aspects of information on the Internet like the back of their hands, be familiar with public emergencies and hot topics, and be familiar with online buzzwords and popular jokes. They are equivalent to the "eyes" of government leaders on the Internet. Only when these "eyes" see more, farther and deeper can they gain insight into social conditions and public opinion through the complicated network public opinion environment, capture relevant information from the noisy network, make corresponding judgments accurately and quickly, and provide effective basis for leadership decision-making. (Star Online Netizen Simoyu) This article only represents the author's personal views.
(Source: Starry Sky Online)
(Author: Seymour)