With the rise of the Internet, online stores such as Taobao and Paipai are sought after by young men and women for their convenient services and diversified and open selectivity. Because there are no physical stores in online stores, their clothes can only be displayed in the form of pictures. The development of photography has also promoted the rise of this hot industry.

The racquet is also a kind of online shopping, that is, searching commodity information through the Internet, sending out a shopping request through an electronic order, and then filling in a personal checking account number or a credit card number, and the manufacturer delivers the goods by mail order or delivers the goods to the door through a courier company.

Extended data:

According to the different needs of e-commerce, e-commerce product photography can be roughly divided into: model shed photography, model outdoor photography, clothing tile photography, hanging photography, clothing model photography, and different types of still life photography. Different shooting categories determine different shooting methods and post-processing standards.

Electronic marketing has changed from ordinary marketing to visual comprehensive marketing. Online shopping has shifted from bargain hunting to brand services such as high quality, fast, convenient and worry-free. Many brands developed with the help of e-commerce have got rid of price competition and turned to brand image competition. Now they are fighting for service, quality and vision, which is the embodiment of the comprehensive value of the brand.

Baidu encyclopedia-racket