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The famous slogan of Silicon Valley
For the hot venture capital activities and China Internet "pilgrims" waiting for listing and export, the recent "crash" of the US Dow and Nasdaq thousands of miles away is an unbearable heartache. At the same time, Goldman Sachs and other three top venture capital companies in the world threw $65.438+0 billion to Silicon Valley Power, the IT business portal in China, which really surprised the industry. One side is cold wind and rain, and the other side is sunny. People can't help but ask, what is the "charm" of "Silicon Valley Power" and receive such courtesy.

"I want profit, I want it now!" First of all, "Silicon Valley Power" shouted a very realistic and rational slogan. In their eyes, it is not enough for the development of the network economy to attract "eyeballs" and show off "creativity" and great "potential", but also to manage their own "pockets". "Pocket" is profit, including not only the win-win situation of manufacturers and users, but also the profit of the website itself. In fact, a successful enterprise must make money. Doesn't a successful network enterprise need to make money?

The mode of "content+commerce" and "information intermediary" advocated by "Silicon Valley Power" has also won the favor of venture capitalists.

Looking at the trajectory of Internet and e-commerce in China in recent years, there is a very clear rule to follow. From content-oriented to gain attention, to waving the wand of "business" to gain online trading income, and finally to the fast lane of "content+business", we must not only seize a considerable number of "eyeballs", but also dare not underestimate the importance of profit support. The crowning touch of Power of Silicon Valley is that it is not a simple combination of the two, but a close combination of "content" and "business" to form an integrated e-commerce platform.

The so-called "information intermediary" mode means that websites act as a link between manufacturers and consumers in e-commerce. The website will collect the information collected from manufacturers and consumers, form systematic information after screening and processing, and then provide it to consumers and manufacturers to realize information appreciation.

Objectively speaking, the "three wins" philosophy and e-commerce model of "Silicon Valley Power" are by no means unique. Moreover, as an intermediary e-commerce platform, an important business philosophy is how to maintain the fairness and reputation of enterprises. In this regard, "Silicon Valley Power" may still have a lot to do.

However, the successful financing of "Silicon Valley Power" at least reflects some enlightenment to the development of online enterprises and e-commerce in China, that is, the traditional concept of the Internet, that is, attracting "eyeballs" through content or filling "pockets" through simple business, has been neglected by venture capitalists, and industry e-commerce websites with good profit prospects, clear operation mode and close integration of content and business are becoming the new favorites of investors.