Huaxia Life Insurance Company is a national professional life insurance company, which was established on February 30th, 2006. The registered capital of the company is 400 million yuan, registered in Xi, Shaanxi Province, with shareholders all over Tianjin, Beijing, Shaanxi and other places, involving infrastructure, high technology, chemical industry and other industries. The company's business scope includes all kinds of life insurance, health insurance, personal accident insurance business and capital utilization business.

Adhering to the business philosophy of "honesty first, innovation first, humanistic care and giving back to society", the company adheres to the people-oriented principle, adheres to the road of specialization and internationalization, and is committed to providing the most needed and intimate products and services for the broad masses of the people, striving to improve social welfare, improve people's living standards and promote the harmonious development of economy, society and people.

Second, the company culture:

1, company mission: to be the preferred insurance service provider for China people.

2. Company goal: After ten years' efforts, it will become one of the top ten life insurance companies in China.

3. Business philosophy: integrity-based, innovation first, humanistic care, and return to society.

4. The company's core values-kindness.

The company regards benevolence, the essence of traditional Confucian culture in China, as its core values. Benevolence is the foundation and virtue is the first. With the principle of kindness, tolerance, friendliness and self-cultivation, we should properly handle the relationships between employees, employees and agents, companies and customers, and companies and society, so as to achieve harmony and health.

5. Company training:

Integrity-based, innovation-oriented.

Be pragmatic, efficient and steady.

Professional standards for team winning

Be brave to undertake hard work and dedication.

Enjoy a happy career.

Zhuoyue life Huaxia home

6. The company's incentive slogan: Heaven and earth people, Huaxia family.

Three. Interpretation of company logo:

The company logo design is rooted in the spiritual connotation of traditional culture, which is a combination of traditional culture based on humanistic care and enterprising modern atmosphere, and embodies our grand dream of becoming a world brand of China insurance.

Patterns and fonts take traditional culture as the basis and starting point of design elements, which fully embodies the combination of tradition and modernity and the unity of humanity and rationality.

Logo draws visual elements from traditional culture, and the core part is "Ding". The form of D implies the English abbreviations H and X (Huaxia) of the company. Ding is an important part of China traditional culture. As an important ritual vessel, it symbolizes unity, unity and authority. Take its heavy and dignified form, representing the meaning of peace, unity and prosperity, and take the idiom "keep the word" to convey the honest and steady image of the company. The ellipse on the periphery of the D pattern represents the earth, which indicates the confidence and courage of China Life Insurance in looking at the world. The thick curve increases the sense of security and heaviness. The internal curve of the deformed D-pattern is consistent with the latitude and longitude of the earth, and the structure is stable. The two feet in the lower part of the tripod converge on the inside of the pattern, and the two corners in the upper part protrude outward, which means that the tripod is down to earth.

The "Ding" pattern is dynamic and modern through deformation design, which implies the meaning of "inheritance" of traditional culture, indicating the determination and courage of Huaxia Life to look at the world, go to the world and "Ding" the world, the business philosophy and business philosophy of attracting talents from all corners of the country, and the humanistic care of ancient civilization, which embodies the company's unique cultural temperament and broad mind and boldness.

The use of seals is a characteristic of China's traditional culture, and documents are stamped to win the trust of the other party. Logo gives people a feeling of seal, which enhances the integrity and authority of its image. The outer ring of logo is decorated with the Chinese and English logo of Huaxia Life Insurance, and the outer ring is covered with an oval closed curve, which looks like a red seal as a whole.