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Zuckerberg's material paper
Six elements of Zuckerberg's success

Facebook is a social networking site, and its Chinese name is translated into "Facebook". Mark zuckerberg, the 27-year-old American founder, looks no different from ordinary young people who have just left campus. He wore a simple T-shirt, baggy jeans and Adidas sneakers, and even he was a little shy when he spoke. Five years ago, Zuckerberg was an unknown dropout, but now he has become a man of the hour in the internet world. As the head of Facebook, a social networking site. Forbes named the ten youngest billionaires, and Mark Zuckerberg ranked first with a worth of $6.9 billion, making him the youngest billionaire in the world. From 20 10 to 12, Zuckerberg was selected as "the man of the year in 20 10" by Time magazine.

On February 5th, 20 12, Beijing time, Techcrunch, a technology blog, published an article by Ashkan Karbasfrooshan, founder and CEO of WatchMojo, a video sharing website. According to the article, mark zuckerberg, CEO of Facebook, succeeded with ambition, insight, execution, determination, luck and timing. The first four can be learned and controlled, while the last two cannot be controlled, but they are also very important.

Great ambition

The tallest grass will be cut off by the sickle first. (Russian proverb)

The cornerstone and building factor of any successful person is ambition or desire for personal achievement.

People are driven by success, status, respect, money, power or reputation. If you believe everything in the movie "The Social Network", Zuckerberg released Facebook to create equal opportunities for everyone at Harvard, and another reason is to pick up girls. Success is relative, subjective and changeable. As time goes by, Zuckerberg's definition of success is more consistent with his efforts.

Ambition will not succeed without action, but ambition needs success. The challenge is to release your ambitions reasonably and manage your emotions well. When Winklevoss Brothers first hired Zuckerberg to set up their social networking site, Zuckerberg had no ambition to set up his own website. Only later, it was too late for the Winklevoss brothers, and Zuckerberg showed his true ambition.

experience

A design error allowed MaySpace users to customize their personal data. But this has both advantages and disadvantages. The disadvantage is that it creates a very chaotic environment and makes users prefer the concise page of Facebook.

Facebook has no revolutionary ideas. What is commendable about Facebook is that Zuckerberg and others have recognized everyone's requirements, not some users. Before Facebook appeared, it was almost impossible to find others. You can Google them, but you can't find the person you are looking for once. Now we take this for granted, but the expansion of search crowds and connections is undoubtedly an "evolution". It is worth noting that most of Facebook's success is not a complete innovation, but an expansion and improvement of the existing model.

Critics may notice that Zuckerberg sometimes lacks charm. In this context, charm is a part of insight, which allows you to persuade others to buy your insight, but charm itself is not a necessary condition for success, it can only be regarded as an accelerator and amplifier. In Zuckerberg's case, he was lucky to have the extremely high user growth rate of Facebook to speak for him.

Implementation ability

Stay focused and keep publishing. (mark zuckerberg)

When you look back on the characteristics of Facebook when it was first released, you will find that it is very simple. With the increase of users, Facebook is also adding continuous functions, just like flying at an altitude of 30 thousand feet to change the engine. You can laugh at Beacon's mistakes and privacy issues, but these mistakes have not affected the development of Facebook.

determination

Former US President johncalvin coolidge once said: Persistence is the most incomparable thing in the world. Talent can't be compared with it: it's common to be brilliant but fail. Genius can't be compared with it: it's almost stupid to meet talented people. There is nothing like a pedantic book: the world is full of irrational bookworms. Only persistence and will are invincible. The slogan of "perseverance" has been solved and will continue to solve various problems of mankind.

In 1995, Jobs said: "I believe that half of the factors that distinguish successful entrepreneurs from unsuccessful entrepreneurs are persistence."

In Zuckerberg's experience, determination, motivation or persistence are the most important factors: before the Winklevoss brothers noticed, they wrote code for Facebook all night; Promote Facebook to other universities; Attack MySpace;; Legal proceedings against twin brothers; Gradually invade people's privacy. However, compared with his achievements, he didn't think too much about himself. Zuckerberg has been reminding us that it is easier to ask forgiveness than permission.

These are the first four factors: mainly internal, learnable and controllable. But you can't succeed without the following two factors.

luck

Great wealth depends on fate, while small wealth depends on diligence. (China proverb)

In sports and business, luck is the best friend.

Let's face it: Zuckerberg is really lucky. Luck led him to meet sean parker, and he introduced him to peter thiel. Without Thiel as an ally and the first foreign investor, Zuckerberg might not be the CEO now.

But to create your own luck, or to seize the opportunity when the goddess of luck cares for you.

chance

Google is not the first search engine, Youtube is not the first video sharing website, and Facebook is certainly not the first social network. There are Geocities, Tripod, Friendster, Tribe Networks, MySpace and so on.

Zuckerberg seized the opportunity well: postponing the Winklevoss Brothers project; Take the lead in publishing Facebook at Harvard and promoting it to other universities; Move the office to California; Reject Viacom and Yahoo's offer; End the cooperation transaction with Microsoft.

It is understandable to compare Facebook's initial public offering with Google. Google triggered a new wave of Internet companies going public, followed by Facebook, followed by Zynga, Groupon, LinkedIn, Demand Media and Pandora, but the performance of these companies was not very good.

However, just as Google's IPO makes it the leader of Internet stocks, Facebook will become the first choice for individual and institutional investors, and its high P/E ratio and marketing rate are justified by high demand.

Therefore, success = ambition+insight+execution+persistence+luck+opportunity; You can control the first four factors, but you can't control the last two external factors.

Although I have mixed feelings about Zuckerberg and Facebook, as an entrepreneur, Zuckerberg is still respected despite his mistakes, which reminds me of what basketball superstar Michael Jordan said: "I have failed many times in my life, which is the reason for my success."