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How to evaluate the behavior of pouring milk into a box just for idolization?
It's a waste to dump the whole box of milk just for idolization. This is no longer a personal problem, but a business promotion problem. When doing this publicity campaign, businesses should think about the idolization obsession of young people and how to deal with this situation, instead of misleading young people for brand and sales.

Although a box of milk is not very expensive, you can buy a box for tens of dollars, but there are still many poor families. Some people in poor mountainous areas have never drunk milk or even seen it, but these idolized people throw away mountains of milk in order to please the stars.

In fact, many manufacturers regularly launch various promotional activities for product sales. For example, will beverage bottles be printed? Another bottle? Or scan the QR code to participate in the promotion, but this is the first time I have heard of the milk pouring promotion. This should not be a personal problem, but a problem that has risen to public opinion. These include sponsors, planners, program groups and so on. No responsibility. Which department approved the program and who guided the audience to give milk? These are all issues that need our in-depth thinking.

If this situation is not stopped, it is hard to imagine how things will ferment in the end. This kind of reality show often affects the thinking of a generation, not only young people in their twenties, but also teenagers. Children have strong imitation ability. Once this situation is replicated in real life, what will be the consequences and whether it will destroy a generation.

In order to shoot a program, nearly 300 thousand bottles of milk can be poured out a day. This enterprise is very arrogant. Can big brands advertise without a bottom line and waste recklessly?

Stars and idols should carry forward positive energy and set an example and guide. With the development of the Internet, fans can go to idolize through the Internet, or they can vilify people they don't like. Stars have been calling on fans to treat idolization rationally, but they still can't stop all kinds of bad behaviors. Therefore, rational idolization cannot be just a slogan, and it needs the supervision of relevant departments to say no to this bad atmosphere.