It's Luo Huide. Faced with the flood of minimalist daily necessities and mainstream brands with slogans such as "high efficiency, low price and good price", he felt it was a pity. Because he believes that in the era when value economy prevails and personalized consumption is pursued, daily necessities that are frequently used in daily life need to be given more personality symbols, so that users can express their unique attitude towards life through products. So Luo Huide built Jordan &; Judy.