Farmers in the western United States are committed to spreading healthy agricultural products in the western region, adhere to the concept of "selection, low price, health and simplicity", and deliver the "tribute" of origin and health concept to every Bao Mei, determined to become the leader of healthy agricultural products in food e-commerce
Why are they called farmers in the western United States? Labor is the most beautiful, so that farmers in the west can live a better life.
What do American farmers do in the western region? Pay attention to health and provide healthier agricultural products for Bao Mei.
In the past seven years, farmers in the western United States have been doing two things: on the one hand, helping farmers in the western region to open up markets and improve their lives, on the other hand, providing customers with healthy and delicious western specialties.
By the first half of 20 15, Mino had sold nearly 654.38+million tons of dried fruits, helped hundreds of thousands of western families to sell harvested fruits, and sent more than 50 million packets to all parts of the country, becoming a first-line brand of Internet food.
Mino has always adhered to the business philosophy of selection, low price, simplicity and health.
Selection-with nearly 65,438+00 years of industry experience, select western cuisine.
Low price-from the farm directly to Mabel, small profits but quick turnover, providing higher cost performance.
Simple-get rid of unnecessary marketing such as celebrity endorsements and return to the product itself, but seek delicious and healthy food.
Health-adhere to the belief of "only making healthy food" and recommend only what family members eat to Mabel.
Brand positioning: the leading brand of professional internet in western China
Brand slogan: family healthy food
Product positioning: the specialty of western healthy agriculture.
Brand image endorsement: donkey Kuni (in ancient Uighur culture, "Kuni" means "the sun"; English name, Quinny)
Customer recognition: Mabel
Bao Mei is the nickname of farmers in the western United States for all customers, and also refers to the small partners who help farmers in the western United States grow together-they are all treasures of farmers in the western United States, friends and partners of farmers in the western United States, and even their parents. The relationship between Mino and Bao Mei in the western region is not only a business relationship, but also the spread of "healthy ideas and healthy lifestyles".