As we all know, the COVID-19 epidemic has had a negative impact on China's economic development, and it will also have a great impact on the entity manufacturing enterprises, and many enterprises are also thinking about the "self-help" strategy. As the head brand of sanitary ware industry, the "Hengjie Scheme" put forward by Chairman Xie of Hengjie Sanitary Ware at the above summit forum was well received, which also showed the excellent quality and social responsibility of the head brand of China Sanitary Ware.
Caring for employees and being a temperature-sensitive enterprise.
Over the past 22 years, Hengjie has rapidly developed into the head brand of China Sanitary Ware. There are many reasons for its success, but one of the key reasons is that corporate culture is unique in the industry. Hengjie treats employees, suppliers and distributors with mutual respect, and implements humanized management, which enables enterprises and employees, enterprises and partners to form a value chain of * * * life, * * win and * * grow together, and injects inexhaustible power into the healthy and rapid development of enterprises.
After the outbreak, the safety of more than 4,000 employees touched Xie's heart. He said, "My first thought is the employees in the enterprise. I want to reassure employees, give psychological counseling to employees, and let employees feel that Hengjie is a responsible enterprise, and rest assured to prevent and control the epidemic. "
"No matter what difficulties there are, we will not be independent at the expense of our employees." This is Xie's commitment to all employees of the company. In addition to following the relevant epidemic prevention guidelines of the government, Hengjie launched the "Emergency Plan for Prevention and Control in COVID-19" from June 5 to1October 30, and collected the health information of all employees online every day to ensure the safety of every employee. For local employees and employees still in epidemic areas such as Hubei, Hengjie not only gives corresponding epidemic prevention and work guidance, but also pays special attention to psychological care.
Enterprise development depends on employees, and employees' recognition of the enterprise largely depends on whether they can find warmth and belonging in the enterprise. Xie believes that "as long as employees are given enough trust and authorization and grasp the core, key points and processes, enterprises and employees can form a consistent development orientation and direction."
Care for users, meet their needs and solve their difficulties.
Caring for users, meeting users' needs and solving users' difficulties. In this epidemic, Academician Zhong Nanshan and Academician Li Lanjuan respectively isolated novel coronavirus from the stool samples of patients with new coronary pneumonia, and confirmed that there was live virus in the discharged feces. This means that while developing a healthy bathroom lifestyle, we should also pay attention to choosing high-quality bathroom products and services.
Xie said that because of this epidemic, people's consumption concept and home concept will change greatly, and everyone will love their home and life more, which has a positive impact on the growth of smart, healthy and environmentally friendly bathroom products market. The market cultivation period of related bathroom products will definitely be shortened, which is a great opportunity for the bathroom industry.
As the leader of smart bathroom, Hengjie smart toilet is equipped with three core technologies, namely hot tap water and swirling water flushing system, which are convenient, comfortable and safe. In addition, Hengjie has been developing and applying "health" technology for a long time. Hengjie Intelligent Toilet's "Hengjing Sterilization" system, with 360-degree all-round cleaning technology, also escorted the health of the majority of users throughout the country in this epidemic.
In this severe epidemic situation, relying on its perfect service system, Hengjie Sanitary Ware launched "Hengjie Online-Bathroom 24-hour Remote Trouble-shooting Service" for domestic users on February 2, which effectively solved various problems encountered by users in bathroom use.
The online service launched by Hengjie during the epidemic period, starting from great love, thinking of users' thoughts and urgent needs, has also received positive response and support from major real estates such as Poly, Gemdale and OCT, and has once again become a pioneering work in the field of industry services.
Xie said that to be an enterprise, we must first consider the users, make products that users like, meet their needs, and solve their difficulties, so as to be recognized by users.
1 Caring for the society and showing responsibility and responsibility.
This epidemic is a warning. At a critical juncture, Hengjie took the lead in rushing to help Wuhan Huoshenshan Hospital and Xiaotangshan Hospital in Shaanxi, Guangxi, Chongqing, Ningxia, Xuzhou and Ankang. From the donation of bathroom materials to the installation and debugging of bathroom facilities, Hengjie's courage to take risks and conditions has been highly affirmed by the hospital project side.
It is Hengjie's consistent style to practice social responsibility regardless of interests.
In order to realize zero discharge of electroplating wastewater, Hengjie invested heavily in the research and development of "wastewater diversion, classified treatment, wastewater reuse and resource recovery" technology, which showed the social responsibility of the head bathroom brand, and therefore Hengjie became a beautiful enterprise in the domestic bathroom industry compared with international brands in the field of electroplating environmental protection. In addition, the super cyclone product developed by Hengjie initiated the 3.5-liter toilet water-saving era, and passed on the concept of water-saving to consumers through the nationwide campaign of "Water Saving in China". Relying on the strength of R&D and the production of water-saving products, Hengjie smart toilet and ordinary toilet have obtained the national energy efficiency label filing number 00 1.
Similarly, Hengjie regards dealers and upstream and downstream partners as part of the Hengjie family.
In the face of the epidemic, Xie said that the protection of dealer partners has always been placed in a prominent position, and various dealer support policies have been introduced one after another, including all-round support such as channels, products, marketing methods and training. At the same time, Hengjie took the lead in various online marketing activities of dealers all over the country, and timely launched a preferential pre-sale activity of intelligent all-in-one machine with antibacterial function, which achieved good results. Internally, Hengjie timely adjusted production and supply chain management to reduce costs and inventory risks. Hengjie's active and pragmatic measures are fully alleviating the "war epidemic" of its partners.
For Hengjie, "feelings of home and country" is indispensable for leading enterprises. Only by combining the responsibility and mission of enterprises with the core interests of the country and the nation and fulfilling the commitments of enterprises to partners, environment and society can we achieve rapid development.
Soldiers who don't want to be marshals are not good soldiers. Xie Zeng said that Hengjie should set high standards for its products and services and make the enterprise stronger with the mission and responsibility of industry leaders. Only when we are strong can we accept the test fearlessly and take on greater responsibilities when society needs it. The "Hengjie Plan" that we saw during this epidemic is the best interpretation of this.
In this epidemic crisis, "Hengjie Scheme" involves the interests of employees, users, partners and society, and it is simple and comprehensive, which provides a good reference for the industry to deal with emergencies.