Editor | Liu Peifang

Assistant | Zhang Yina Stone

At the just-concluded 20 19TCE Fashion Customization Exhibition, an RV screened countless people's circle of friends, and many people were determined to drive it home at the end of the exhibition. Exhibition traffic is none other than it! ! !

During the three-day exhibition, the weather was fine. On the south gate square side of the Expo Exhibition Hall, the location of this Iveco limousine has become a popular punching place for 20 19TCE visitors. You need the same box to open it or not!

This RV, which should have appeared in the booth of Hall H3, failed to land as planned due to various twists and turns and stopped outside the exhibition hall!

Unexpectedly, this RV parked at the entrance side of the south gate by mistake, because of its irresistible gorgeous shape and eye-catching slogan, attracted the audience to wander around before entering the exhibition hall, stopping to watch, consult, experience and take photos and punch in countless times!

Scanatic？ Technology achievement mobile advanced custom station

The first special price is488,000!

The world's first C-drive automatic RV;

Built-in TG3D automatic 3D body scanner;

42-inch vertical touch screen provides material selection-sample selection-dressing system;

4G dual-card industrial router,

24-hour wireless access to the owner's headquarters ...

Everything is ready,

There are people and freight yards,

An RV =N custom shops,

20 19TCE is the most powerful, warm-hearted and cost-effective customization.

Really? !

? Is it expensive?

This RV is customized by Shanghai Yi Shi Information Technology Co., Ltd. for clothing enterprises and shopkeepers. Mobile advanced customization station for scientific and technological achievements-the first special price is 488,000 yuan. 30% down payment, divided into three years. In other words, less than 654.38+0.5 million can drive the car. This price has aroused the interest of many people. You know, this money may not be enough to pay a store's rent for a year in Shanghai.

? Is it accurate?

3D scanning grasps the data and fits the plate accurately. The most special thing about this RV is that the car has been converted into the basic equipment and requirements of a mobile custom clothing store. It even includes the most advanced and accurate TG3D mobile three-dimensional human body scanner in the world. After accurate measurement, you can choose the fabric and see the virtual sample clothes made of this fabric. This kind of experience, guests don't have to worry about placing orders!

? Can you drive away?

The domestic custom circle must still have an impression of a brand mobile custom bus a few years ago, but the yellow card car needs special personnel to drive and has a designated parking place, which is very inconvenient to use. Now it should be put on hold somewhere.

TG3D launches Scanatic? Scientific and technological achievements Mobile Haute Couture Station comes from the actual needs of customers: ATELIER, a haute couture brand that has been using TG3D equipment to tailor clothes for customers for three years, has many star customers, but they may not have the time or want to go to the store for customization, and the data provided by stylists is very limited. Therefore, the designer wants to bring scanning equipment to the door, which is the inspiration of this mobile customization station. C-photo can be parked in any parking lot, and cars can go wherever there is business.

Several guests signed a letter of intent at the scene. Guests from India are in the school uniform business. He said that with this car, it will be very convenient to collect students' customized information at school, and the efficiency will be greatly improved after scanning code matching.

Another spectator, Coke, is from Chongqing. He used to be in the car business, and many customers also have high-end customization needs. If he has such an RV, he can develop new business, and the supporting resources TG3D can help docking. Why not? !

? Information station or energy station?

Scanatic？ The traffic from the mobile advanced customization station of scientific and technological achievements also directly reached TG3D's booth in H3. The version of the energy consulting station, composed of three experts, received many professional visitors in three days.

TG3D is the partner of 20 19 Fashion The Secret Behind (WeChat ID:secretbehindafashion), and the partner platform is obligated! At the end of 20 18, the secret master learned from Li Guoxing Paul, the founder of TG3D that TG3D had decided to exhibit 20 19TCE. After all, TG3D is a friend with three views and five senses. This exhibition is not only to show our advanced technology and equipment, but also to provide some professional advice to the growing domestic clothing customization industry.

Paul specially invited the secret owner to plan and set up a "version energy consultation station" for this exhibition: senior engineer, senior expert in textile and clothing standardization, vice president of Shanghai Baiying Testing Technology Co., Ltd., Sheng Miaodi, senior craftsman, the only successor of the second generation of Xu Dachang, founder of Peromont, chairman of Shanghai Mengxun Yangfu, and secret owner Liu Peifang, senior media teacher, China Clothing Person of the Year, founder of Fashion The Secret Behind and clothing expert trio.

Customized standards, lean versions, promotion methods, marketing models, clothing experts and professional visitors sit on both sides of the information desk, but in the eyes of the secret host, it is not so much consultation as communication, and both sides are full of benefits!

△ Day 1 day

△ The next day

△ The third day

For the audience, it is an information desk, for the secret host, it is an interview room and a three-day platform. The secret host found that the crowd at the TCE exhibition was quite concentrated, and the questions asked were very sharp, so we should not be careless at all. These professional audiences are not only the directors of the customization technology department of clothing customization shops/clothing enterprises, but also the decision makers of brands and manufacturers, and more are the employees of customization shop owners, designers, surveyors, printmakers, customization brand promotion departments, consumer procurement and other departments ... The people involved are full of enthusiasm and expectations. ...

? Secret conclusion?

2019 April 2 1 3 pm, Shanghai World Expo Exhibition Hall, the three-day 20 19TCE clothing customization exhibition is fixed on the record data of 200+ customization related enterprises participating and 26,000+professional visitors participating.

If you think the data is not intuitive enough, you can look at the photos at the scene-

When everyone is talking about customization and everyone is making a customized platform, the secret owner doesn't pay much attention to the ostentation and extravagance of roadshows, the gorgeous PPT and the coffee table of spokespersons. You can understand the story, don't worry. What a rising industry needs most is not criticism, but support, tolerance and innovative exploration.

But, as a result, I won't play with you. In a few years, customized projects that stand up and fall down will inevitably follow. As the audience said, "The upgrading of China garment industry will start from customization, from industrialized mass production to personalized flexible customization. An intelligent production and marketing revolution empowered by fabrics, design, production and the Internet is affecting the upgrading of the industrial chain in China and the world! " "Customization is the general trend, the customization market has been formed, and the concept of customization has gradually taken root in people's hearts. You do it there, you don't do it there. " "Returning to tailor-made clothing is to use the power of scientific and technological data to enhance the development of the industry, drive other industries into the customization mode, and promote the progress of the industry."

There is no right or wrong. For enterprises that are choosing the transformation path, business model and cooperation platform, the secret owner only wants to provide these three questions-

? Where is your independent technology?

? Where are your core values?

? Where is your differentiation?

You have to ask! If you can answer, go ahead hand in hand; Can't answer, basically telling a story!

This is a highly experienced service industry and a value-added field with a very high floor area ratio. If you stay in the storytelling stage and can't come up with the technology and equipment that can really create value for these enterprises and brands engaged in clothing customization, it is the emperor's new clothes!

This is a slowly rising industry, which needs word of mouth and experienced consumers to be seed users. It's no good fooling consumers!

Do a good job in each customized garment, let the industry develop healthily and slowly, and let the people in it have a sense of accomplishment and happiness, okay? !

Finally, share a mobile custom car modified by Singapore brother with Mercedes-Benz RV on INS. Business is booming! The point is, the car is also a TG3D three-dimensional human body scanner! Online celebrity custom RV open! ! Customized business is on fire! ! !