My brother Rudolph is two years older than my brother Adolf. 1924, the two brothers set up Dassler shoe factory, with the elder brother in charge of sales, the younger brother in charge of research and development, and the two brothers sharing the profits together.
Four years later, Dassler Shoe Factory became famous, and the Dassler family became a famous giant.
However, there are rumors that the two brothers are at odds, or the wife is at odds, or Adolf uses power for personal gain in business. During World War II, after Hitler came to power, the two brothers were bewitched by his remarks and both joined the Nazi Party. However, despite this, their political views are not the same.
My brother Rudolf was very loyal to the Nazis, while my brother Adolf secretly saved many Jews. If the previous business contradiction is a bad feeling, the political contradiction is like Tianhe, which directly makes the two go their separate ways.
1948, at the end of World War II, Adolf Dassler merged Adi and das into his own name and renamed it adidas.
On the other hand, Rudolph established Rudy Shoe Factory in his own name (later renamed Puma).
PUMA was founded in Milan, Holsoggin, Germany on 1948. Puma is a large multinational company in Germany, which mainly produces shoes and sportswear. Founder: Rudolf Dassler.
Rudolph Dassler joined his brother Adolf Dassler (nicknamed Adi Adi)' s Dassler company in Herolach on 1924, and changed its name to Dassler Brothers. 1in the mid-1930s, Dassler Brothers grew into the world's leading brand of sports shoes, with nearly 100 employees and more than 30 styles.
After World War II, Dassler Brothers resumed its business, with 47 employees, extracting rubber from canvas and American fuel tanks and making the first batch of sports shoes after the war.
1948, Adolf Dassler combined Adi and Das with their own names, renamed Dassler Brothers Company Adidas, and the two brothers parted ways. His brother Rodolphe Dassler founded PUMA Company, which is in the same direction as Adidas. Both companies mainly produce sporting goods and have become competitors since then.
Puma is a world-famous sports brand. Puma's shoes and clothes are very popular with young people all over the world in hip-hop graffiti culture. Meanwhile, Puma and Adidas? (Adidas) is the representative of hip-hop culture in 1970 and 1980.
Founded in 1949, Adidas is a member company of German sporting goods manufacturer Adidas AG. Named after its founder Adolf Dassler, the company began to produce footwear products in Auracher, Hetsogen, in 1920.
1949 August 18 was registered under the name of Adidas. Adidas was originally founded by two brothers. After parting ways, Adolf's brother Rudolf Dassler opened the sports brand Puma.
Its classic slogan is: "It can't be nothing". 20 1 1 In March, we spent1600,000 euros to launch a brand-new advertising slogan-Adidas All in.
20 17 In June, Adidas was selected as the list of the 50 smartest companies in the world by MIT Science and Technology Review in 20 17. In July 18, 19 and 20 18, the Fortune Global 500 list was released, and Adidas ranked 480. 20 18, 18 In February, the "Top 500 World Brands of 20 18" compiled by the World Brand Lab was announced, and Adidas ranked 49th.
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