Analysis:
Forbes (American Publishing and Media Group)
Forbes is a private publishing and media company, and its flagship publication Forbes Magazine is one of the oldest business magazines in the United States. The main business of Forbes Management Conference Group, a subsidiary of the group, is to hold various senior managers' forums, including Forbes CEO Forum, Forbes CFO Forum, Forbes Brand Marketing Forum, Forbes Senior Women Managers Forum and Forbes Global CEO Conference. From now until the end of the year alone, there will be nine meetings under Forbes' name.
"The purpose of business is to create happiness, not just the accumulation of wealth."
-Forbes British Columbia
At the beginning of the 20th century, Scottish journalist B.C. Forbes came to new york with dreams and pursuits, trying to carve out his own sky in this vibrant city. With extraordinary shrewdness and wisdom, he quickly became the leading financial journalist in the United States.
However, his ideal does not stop there. 19 17, 37-year-old Forbes independently founded the first magazine reporting pure business news in the United States, but the reporting method he adopted was completely different from that of that era. He opposed the popular method of piling up boring business figures at that time and insisted on paying attention to the people who controlled the enterprise.
For 87 years, Forbes magazine has been advocating entrepreneurship and innovative consciousness with the slogan of "paying attention to practice and practitioners". It is precisely because of its clear positioning and unique in-depth coverage that Forbes has become the only major American business magazine that has maintained sustained growth for 65,438+00 years, and its audience ranks first among business magazines, reaching 5 million in 2003.
As China becomes more and more important in the global economy, Forbes pays more attention to China. In April 2003, Forbes came to China with its mission and orientation. The Chinese version of Forbes will adhere to the consistent aim of the parent magazine to advocate entrepreneurship, and create a wealth-creating tool for the top decision-makers of enterprises in China who pursue entrepreneurial values and free enterprise spirit.
[Editor] Forbes Group
As a world-renowned publishing and media group, Forbes Company pioneered American business news. Founded in 19 17, it has a history of 87 years. Its flagship publication, Forbes magazine, is the earliest large-scale business magazine in the United States and one of the most famous financial journals in the world.
The forward-looking report of Forbes magazine guides the investment direction and provides business opportunities for senior decision makers of enterprises, and is known as the "barometer of the American economy". Forbes is a biweekly magazine, which publishes more than 60 critical articles on companies and company managers in each issue. The language is concise and the content is novel. Focus on describing the thinking mode of enterprise elites, adhering to the concept of "people-oriented" and advocating "entrepreneurial spirit"; Don't stop at reporting news facts, pay attention to understanding news background, grasp dynamic information and industry trends, and conduct in-depth exploration and research on the economic environment in which enterprises operate. The slogan of Forbes magazine is "Never Stop".
Steve forbes, the current president and CEO of Forbes Company, always makes an accurate judgment on the American economy with a keen eye, so his articles are regarded as a "diagnosis book" of the American economy. He is also the editor-in-chief of Forbes magazine. In every issue of the magazine, you can see his comments on the column "Facts and Comments".
[editor] Forbes' unique DNA
forward looking
An uncompromising spirit
have a clear-cut viewpoint
Anti-tradition, not stick to one pattern
Market-influencing forces
brief and to the point
Forbes and its international edition Forbes Global Edition * * * have nearly 5 million global readers. The company also published the famous lifestyle supplement Forbes FYI, founded the online media Forbes and the TV program Forbes on Fox, and regularly held global CEO meetings and other activities.
Forbes China
Related Media Times * * * * Summary of foreign media
Excerpted from "wiki.donews/index.php/%E7% A6% 8F% E5% B8% 83% E6% 96% AF"
At the beginning of the 20th century, Scottish journalist B.C. Forbes came to new york with dreams and pursuits, trying to carve out his own sky in this vibrant city. With extraordinary shrewdness and wisdom, he quickly became the leading financial journalist in the United States. However, his ideal does not stop there. 19 17, 37-year-old Forbes independently founded the first magazine reporting pure business news in the United States, but the reporting method he adopted was completely different from that of that era. He opposed the popular method of piling up boring business figures at that time and insisted on paying attention to the people who controlled the enterprise. For 87 years, Forbes magazine has been advocating entrepreneurship and innovative consciousness with the slogan of "paying attention to practice and practitioners". It is precisely because of its clear positioning and unique in-depth coverage that Forbes has become the only major American business magazine that has maintained sustained growth for 65,438+00 years, and its audience ranks first among business magazines, reaching 5 million in 2003. As China becomes more and more important in the global economy, Forbes pays more attention to China. In April 2003, Forbes came to China with its mission and orientation. The Chinese version of Forbes will adhere to the consistent aim of the parent magazine to advocate entrepreneurship, and create a wealth-creating tool for the top decision-makers of enterprises in China who pursue entrepreneurial values and free enterprise spirit.
As a world-renowned publishing and media group, Forbes Company pioneered American business news. Founded in 19 17, it has a history of 87 years. Its flagship publication, Forbes magazine, is the earliest large-scale business magazine in the United States and one of the most famous financial journals in the world. The forward-looking report of Forbes magazine guides the investment direction and provides business opportunities for senior decision makers of enterprises, and is known as the "barometer of the American economy". Forbes is a biweekly magazine, which publishes more than 60 critical articles on companies and company managers in each issue. The language is concise and the content is novel. Focus on describing the thinking mode of enterprise elites, adhering to the concept of "people-oriented" and advocating "entrepreneurial spirit"; Don't stop at reporting news facts, pay attention to understanding news background, grasp dynamic information and industry trends, and conduct in-depth exploration and research on the economic environment in which enterprises operate. The slogan of Forbes magazine is "Never Stop". Steve, the current president and CEO of Forbes? Mr. steve forbes always makes an accurate judgment on the American economy with a keen eye, so his articles are regarded as a "diagnosis book" of the American economy. He is also the editor-in-chief of Forbes magazine. In every issue of the magazine, you can see his comments on the column "Facts and Comments".
In the course of more than 80 years, Forbes has gradually established its own unique style in the continuous exploration of the commercial field, and has gradually developed into an outstanding international mainstream financial media group. The "rich list" it creates attracts global attention every year. The total assets of Forbes Group exceed one billion dollars, and the Forbes family has created a miracle that a magazine has won the world for three generations. Celebrities from all walks of life are also proud of the Forbes list. The list of heroes changes every year, reflecting the changes in the industry and the ups and downs of individuals. It can be said that Forbes is a microcosm of the world economy!