The word "Bao Zhen" mainly revolves around the word "Zhen", with sincerity as the treasure and genuine goods as the treasure. "Sincerity and truthfulness are the magic weapons of management"

Core values-morality of "morality, honesty, honesty and prudence"-doing business with morality, treating others with sincerity, taking honesty as the foundation, and being modest and prudent.

Corporate mission-"Wine creates a better life"

Corporate vision-"Become the most respected wine supplier"

Core competitiveness-focusing on the wine industry, determined to use innovative marketing model, improve the construction of management system, build and copy brands,

Achieve the goal of creating value together with partners.

Business philosophy-prudent decision-making, honest management, bold exploration and common development.

Enterprise spirit-"learning, action, communication and innovation"