The stories of winners will always be magnified infinitely in the spotlight, and losers will always be left out and forgotten. What is seen from the formal media channels is generally success, a harmonious society is thriving, and business opportunities are everywhere. Everyone knows that success will be destroyed.

Many people, with dreams and hopes, plunged into Taobao. After months or even a year or two of persistence, they found that once they entered the e-commerce, they were as deep as the sea, and their dreams (happiness, future, health, life, wealth ...) became passers-by.

There are also many enterprises that are unwilling to be eroded by the original market and stimulated by the Double Eleven. They think that e-commerce is the general trend of the industry, actively or passively entering the market, and gradually fall into a dilemma. In fact, the market demand has not changed, but they have entered an unfamiliar channel, and low output is inevitable.

If you are a person with nothing but blood, I suggest you try other industries, where the probability of success may be higher than that of e-commerce.

If you run a normal entity enterprise and want to go up a storey still higher, I suggest you carefully explore and analyze your own enterprise advantages to maximize the benefits in your familiar fields. If you really want to enter e-commerce, you should also be prepared in all aspects and regard e-commerce as your channel, not your lifeline, so that enterprises can go more stable.

This is also the reason why I don't support my friends to blindly enter the e-commerce circle.