"Heart-to-heart harmony, @ the future, needs warmth and vitality." Professor Bi Xuefeng, head of the Art Design Research Center of Hangzhou Asian Games and dean of the School of Design and Art of China Academy of Fine Arts, is the main designer of this theme slogan font.
He said that many sports-related icons express strength and speed through sharp corners. "We tilted the whole font to the right by 15 degrees, used a gradient from bright purple to bright blue, pursued the visual sense of movement, and showed youthful, energetic and friendly tonality."
Bi Xuefeng said, "We also hope to express the gentle temperament of China Jiangnan water town at the same time, so the strokes in the lower right corner of every word in the advertising language are rounded."
Raja Randhir Singh, Acting President of the Olympic Council of Asia, put forward his views on the theme slogan "HearttoHeart, @ @Future" of the19th Asian Games.
He believes that heart to heart and facing the future means that all people should work together in Qi Xin and cooperate in all things. This is a peaceful and harmonious event, and it is also a call to the whole world.
Hangzhou Asian Games is full of futuristic and technological sense;
Prince Ahmed, then president of the Olympic Council of Asia, spoke highly of the innovative expression of the theme slogan of the Hangzhou Asian Games in his congratulatory letter and the approval letter of the theme slogan. "This is very futuristic. I believe everyone will like this slogan, which defines the spirit of the Hangzhou Asian Games. "
"Its biggest highlight is the Internet symbol' @', which not only represents the Internet of Everything, but also fits the characteristics of Hangzhou Internet City. We interpret this slogan as' harmony of heart, the future of love'. " Chen Weiqiang, deputy secretary-general of Hangzhou Asian Games Organizing Committee and vice mayor of Hangzhou, said.
"'Heart to heart, @ Future' shouted out the important position of scientific and technological elements in the theme slogan of the comprehensive sports meeting." Zhou Jian, director of the Media and Broadcasting Department of the OCA, said.