Roewe 350 is another fist product made by Shanghai Auto's own brand, and it is the mainstream representative model that strives to enter the largest domestic market segment-A-class car market. It is an epoch-making product with high technology content, superior cost performance and extremely competitive. Roewe 350 is equipped with intelligent networked driving system, follows CNCAP five-star safety standards, leads its peers with a long wheelbase of 2650mm, and advocates a more efficient, convenient and rich "new energy-saving life".
Roewe 350 is another fist product made by Shanghai Auto's own brand, and it is the mainstream representative model that strives to enter the largest domestic market segment-A-class car market. It is an epoch-making product with high technology content, superior cost performance and extremely competitive. Roewe 350 is equipped with an intelligent networked driving system, abides by CNCAP five-star safety standards, leads similar cars with a long wheelbase of 2650mm, and advocates a more efficient, more convenient and richer "new energy-saving life", which fully demonstrates Shanghai Automobile's accurate insight into the life concept of target consumers and its determination to win the A-class car market.
The constant change of automobile consumption demand leads the trend of automobile development. Cars and the Internet have greatly changed people's lives. Now, grafting the two together will create a new market, and "automobile informatization" will soon become the future development trend of the automobile industry.
The successful listing of Roewe 350 shows that Shanghai Auto has an accurate grasp of the industrial development trend. In this information-driven wave of industrial upgrading, Roewe 350 will surely become the forerunner of the coming automobile Internet era.
The off-line of Roewe 350 also enriches the matrix structure of Roewe brand products, which will certainly provide strong support for Shanghai auto independent brands to double their sales in 20 10 and set foot on a new scale of18,000 vehicles.
In terms of power, the Roewe 350 is equipped with SAIC's own 15S4U/.5L VTI engine. With the help of multi-angle continuous variable timing system, the maximum power of 78kw/6000rpm and the maximum torque of 135Nm/4000rpm are quite good.
Roewe 350 is loaded with the newly developed 1.5L VTI-TECH (multi-angle continuously variable timing system) high-efficiency engine. Its innovative independent two-position stratified cooling system can realize rapid warm-up, minimize the friction loss of cylinder block and reduce fuel consumption by 4%-6%.
At the same time, it is equipped with AW multi-mode automatic gearbox which can provide overdrive function, providing abundant power and achieving excellent fuel economy level, and its fuel consumption of 90km/h is only 5.9L.
In addition to the five-speed manual version of the gearbox, the automatic gearbox is not the previously rumored four-speed automatic manual transmission model, but a brand-new multi-mode stepless automatic gearbox.
Roewe 350 is the product of Shanghai Automobile to grasp the future development trend of automobile and push the automobile from "individual digitalization" to "group networking". With the development of network and mobile communication technology, Roewe 350, as the first "full-time online mid-level car" based on cloud computing information interaction system, is expected to promote the new revolution of automobile industry with information technology.
From Roewe 550, a full-time digital car, to Roewe 350, a full-time online mid-level car, the R&D concept of "exploring people's demand for car life in the future" is clearly presented.
The selling point is not only 3G interconnection, but also outstanding cost performance.
3G real-time network interconnection is the biggest selling point of Roewe 350, and its significance lies not only in realizing the network informationization of automobiles, but also in the interpretation of the future development trend of automobiles by independent brands. Roewe 350, as the forerunner of automobile networking, is promoting the development of automobile networking.
Roewe 350, as a brand-new model positioned in the home market, is changing our car life through 3G interconnection. However, behind this bright spot, the cost performance is the main chip for Roewe 350 to compete in the mainstream family car market. In the domestic family car market, what consumers value most is undoubtedly space and configuration. The wheelbase is 2650mm, which is second to none in the mainstream family car field, which also brings space advantages to it. ?
In order to reduce the cost, self-owned brand cars often ignore the safety that ordinary family consumers pay attention to.
Roewe 350 has grasped the potential demand of consumers for safety, and has chest-abdomen integrated side airbags, front and rear air curtains and front double airbags, which also makes it surpass other competitors in passive safety.
Fully ensuring the safety service for middle and low-end consumers and guiding them into the field of family cars with rich configuration and high cost performance can also bring them a sense of superiority and security, so that a brand can win the trust and recognition of consumers.
From the appearance alone, Roewe 350 can easily give people a feeling of deja vu. Perhaps it is precisely because some details are popular design languages at present that when I first saw the Roewe 350, it seemed that the elegance brought by the cigar-shaped body of the 750 was missing, and there was no sense of technology brought by the avant-garde design of the Roewe 550. On the contrary, it will make people feel that the design is more popular.
In terms of shape design, Roewe 350 is more concerned with consumers' demand for space, so it adopts the design concept of long wheelbase. With the design of short front suspension, the wheelbase of 2650mm on the car body is only 452 1mm, which is of great help to the expansion of interior space.
Consumers often question the scientific and technological quality of their own brands. The main factor is that their own brands are not rigorous in details. Roewe 350 is well controlled in process quality. The front and rear doors are installed on the same vertical plane, which well reduces the wind noise caused by uneven gaps in the doors, as well as poor sealing and even other noises during driving. In the engine compartment, after welding, the steel plates are also glued at the joint, which better ensures the close connection of the steel plates, avoids the corrosion of the steel plates inside the weld and reduces the noise. ?
Roewe 350 has more practical value, which is the function of opening and closing the window with one key outside the car, that is, the lazy person closing function. It is similar to the function of opening and closing the window with one button on Volkswagen, but Roewe 350 directly controls the opening and closing of the window by inserting the key into the keyhole of the left front door instead of the button on the remote control.
Just lock the car and keep turning the key, and you can close the window. Some intimate small configurations and small functions just bring greater convenience.