Netease's strength lies in research and development. Since the Odyssey series, the development path of independent research and development has been determined, and the R&D strength has been continuously accumulated to cultivate R&D talents. In recent years, high-quality self-developed games have been launched continuously. I think Netease should be regarded as the strongest in China at present.

Netease games (Netease? Games) is an online game division formally established by Netease on 200 1. After nearly 20 years of rapid development, Netease's brand value has exceeded 654.38+0.3 billion dollars, ranking among the seven largest game companies in the world. In 200 1 year, Netease successfully launched the first large-scale multiplayer online game in China, which is a milestone in the history of online games in China. In recent years, with the strong development of mobile games, Netease games has strengthened the research and development of mobile games, and constantly launched quality mobile games, and a variety of mobile games have been launched by millions of players at the same time. 20 15 Netease Games reinterpreted its image with the slogan of "game lovers". 2016,6543810.8, Netease Games was selected as the most popular game manufacturer award in the 20 15 Game Billboard. On may 20th, 20 16, Netease announced its agency for many Korean masterpieces such as Dance Troupe and HIT.

Author: IP-strong mouth-Yang Jichao, not only a master of games, but also a good marketer. If you happen to be interested in games and want to know and learn marketing knowledge, please pay attention to WeChat official account-Marketing Flight.