? People-oriented, * * * with prosperity? This concept itself is not the invention of Dongfang Luqiao enterprises, but it is undoubtedly an innovation to introduce it into enterprises (especially private enterprises like Dongfang Luqiao) and internalize it into the fundamental concept of enterprises and apply it.
Dongfang Luqiao is a new type of private enterprise emerging with the rapid economic development in Ordos, and it is also the first private enterprise with advanced enterprise management concept, unique enterprise culture and distinctive enterprise style in Ordos. Its appearance represents the highest level of private enterprises in Ordos at present and is a model of private enterprises in Ordos. From a higher perspective, the practice of Dongfang Luqiao has also made some in-depth explorations and answers from theory to practice for the development of China's private economy. At the same time, it also provides a valuable practical example for Scientific Outlook on Development's theory of building Socialism with Chinese characteristics market economy and building a harmonious society.
I. Basic information
Dongfang Luqiao Group is a private enterprise group focusing on road and bridge construction, and also involved in energy, electric power, railway, ecology, real estate and other industries. 1997 12. Eastcom, the first enterprise established by the group company; 1March 1999, Dongfang Luqiao Group Co., Ltd. was established; In March 2002, Dongfang Luqiao Group was formally established. By the end of 2004, the group company had 16 subsidiaries, member enterprises and affiliated companies, with total assets of 654,380+08 billion yuan and net assets of 390 million yuan; It has 62 1 employees.
In 200 1 year, the enterprise obtained ISO900 1 international certification, and was successively rated as? AA+？ And then what? AAA？ First-class honest enterprise. In 2004, it obtained the national first-class qualification certificate of highway construction general contracting. Ding Xinmin, Chairman and President of the Group, was once rated as? National outstanding private entrepreneurs who care for their employees? 、? Model worker in Inner Mongolia Autonomous Region? 、? Excellent builder in Socialism with Chinese characteristics, Inner Mongolia Autonomous Region? . The group company also won? National advanced collective of ideological and political work in private enterprises? 、? National advanced unit of quality and safety management? 、? Advanced unit of enterprise culture construction in the whole region? 、? Advanced enterprise of integrity tax payment in the whole region? . The enterprise was rated as 2004 by Forbes Chinese Edition? China private enterprise charity list 100? The 85th charity enterprise.
Second, the main practices
(A) establish the concept of running enterprises, adhere to the concept of * * * with prosperity.
At first, enterprises will? Want to run a thoughtful enterprise? Putting the topic on the important agenda means that the operating enterprise must understand what kind of enterprise this is, or what is the ultimate goal of operating the enterprise, whether to provide a stage for only a few people to get rich or to create a platform for all employees to get rich together; Is it just for one heart? Profit? There is a higher pursuit above profit. In this regard, Dongfang Luqiao made a clear answer. Orientals should take the basic purpose of * * * producers as the purpose of running their own enterprises, that is, insist? People-oriented, * * * with prosperity? . Ding Xinmin, chairman and party secretary of the group company, said? In my words, it is to turn the proletarians into the haves? . Therefore, the enterprise has established its own development strategy. Guided by party building and centered on economic benefits, we will comprehensively improve the modern enterprise system, enterprise culture, scientific and technological strength and the level of spiritual civilization creation? . The reasons why enterprises make such choices are: First, the value is noble. At present, no theory has such a noble and broad mind that it can issue a declaration of * * * and prosperity. Orientals run enterprises not for a few people to get rich, but for all employees to get rich, so that migrant workers who work with enterprises can also get rich. At the same time, orientals run enterprises not only for their own development, but also for actively returning to society and helping the poor; The second is connotation science. Most people? Theory has eternal truth. Isn't it that orientals run enterprises? Once you make a profit, just retreat? But to run a long-lived enterprise. Facing an enterprise that will stand the test for a hundred years, its strategic core competitiveness is the interest of most people; Third, it has the basis of acceptance, it conforms to the basic wishes of most employees, and its whole set of ideas is also the most familiar to most employees, which is more acceptable than any other theory.
(2) Establish a modern enterprise system and adhere to the principle of rational distribution.
Dongfang Luqiao was a private enterprise established in a corporatized mode from the very beginning. Over the past eight years, through continuous exploration and practice, they have made this modern corporate enterprise system model gradually move towards a sound and standardized state in this enterprise. In some important aspects, combined with the enterprise's own ideas, some new explorations have been made.
The enterprise has initially established a relatively independent corporate governance structure. The shareholders' meeting, board of directors, board of supervisors and managers within the company have all formed relatively independent operating institutions; The enterprise has realized the separation of the two powers, and the chairman is no longer the general manager; After three times of shareholding structure transformation, the enterprise has changed from the original 50-person shareholding to the new pattern of all employees holding shares today; Group companies, subsidiaries and subsidiaries have also initially formed a stock network system with assets as the link, and so on.
In terms of distribution, what is the enterprise? People-oriented, * * * with prosperity? Under the guidance of the concept, we will put the principle of distribution according to work in the first place and the principle of distribution according to capital in the second place. At the same time, gradually narrow the income gap within enterprises and adhere to the distribution principle of making migrant workers who work with enterprises rich. Specific operational measures are as follows:
The first is to expand the proportion of distribution according to work. Mainly to increase wages, post allowances and bonuses. Dongfang Luqiao is an incentive enterprise. As long as the workers make contributions, the enterprise will reward them. In the words of employees, that's called? There is a reward for giving. ? In enterprises, there are dozens of awards, such as engineering quality award, excellent party member award, advanced construction unit award, spiritual civilization creation award and so on. Bonuses range from thousands to tens of thousands or even hundreds of thousands of yuan. Moreover, in order to establish the integrity image of the enterprise, the enterprise also stipulated a? Fast frequency assignment? The principle is that not only wages should be paid on time, but also bonuses should be paid in time, even on the spot.
Second, lean towards low-income people. For many years, the income of highway workers in enterprises has been very low. Because enterprises implement the principle of distribution based on benefits, it is always difficult for these workers to catch the high-income train of enterprises. After investigation and summary, the enterprise decided to give preferential treatment to these special types of employees. If their housing conditions are improved, the enterprise will build a new house with an 80-square-meter main room and a 40-square-meter cool room for each street worker, all of which are two-story buildings, and employees only need to pay 2? Can stay at around 30,000 yuan; The company also updated and purchased tricycles for them, which can be operated by me except road construction; Another example is the establishment of a breeding company to solve the employment problem of the families of road workers.
Third, increase the welfare expenditure of enterprises. In recent years, enterprises have invested 3210.2 million yuan to build a residential area for employees, and sold it to employees at a price lower than the market price 10%. In addition, all expenses in the community, including kindergartens, are borne by enterprises. There are also companies that help employees buy cars in the form of secured loans; Provide scholarships for employees' children to go to school; Establish a canteen for enterprise employees, with three meals a day, only half of the cost price; Organize employee tours every year, and so on.
Fourth, the construction of a United front for migrant workers. The particularity of the industry determines the correlation between enterprises and migrant workers. In Dongfang Luqiao, there are as few as 5,000 migrant workers working with enterprises every year. 6,000 people, up to tens of thousands. How to stabilize the ranks of migrant workers and make them recognize and understand the concept of corporate culture is also an important project that enterprises have incorporated into their own construction from the beginning, which enterprises call the construction project of migrant workers' trade unions. The so-called joint construction project of migrant workers is an enterprise basic management project that enables enterprises to increase the income of migrant workers and production through organizational change, humanistic care, institutionalized guarantee and improvement of labor skills and productivity. Because it is the top leaders at all levels who instruct them to personally grasp the project, is it also called in the enterprise? Top projects? .
Will enterprises transfer thousands of migrant workers? Guerrillas? Reorganized into 140 peasant workers' groups, built standardized prefabricated houses (peasant workers' dormitories) for them, distributed unified bedding, equipped with washing machines, refrigerators and televisions, built temporary bathhouses and cultural activity rooms, set up food supervision and management committees recommended by peasant workers, and gave them 3? 5 yuan food subsidy, on holidays, giving condolences when slaughtering pigs and sheep, giving medical subsidies when sick, giving subsidies when busy farming, giving timely assistance to families with special difficulties, and so on. Enterprise managers (including the chairman and general manager) often go to the construction site to check the living conditions of migrant workers, such as meals. What enterprises often require is to ensure that migrant workers have money to eat and tuition fees for their children to go to school. They should respect and care about migrant workers and never allow them to abuse and deduct migrant workers.
Help improve labor skills. Training courses for migrant workers are held every winter to help them improve their construction skills. Support from the device. Every year, enterprises should help migrant workers buy some advanced equipment with loans and put them in the migrant workers' union for their construction. Ensure their income from the system. First, the open quota management system is implemented, that is, all engineering projects are quantitatively decomposed, posted in the form of clearly marked prices, and contracted to people to replace the popular daily work distribution method in engineering construction; The second is to guide and encourage migrant workers' trade unions to implement simulated joint-stock system, so that migrant workers can enjoy a profit dividend in addition to their labor income. In order to ensure the efficiency of the construction of migrant workers' associations, enterprises have also formulated a set of relevant articles of association, grading and grading, rewarding the superior and eliminating the inferior. The enterprise also sends special personnel to be stationed in the migrant workers' league all the year round to inspect, guide and supervise the construction of the migrant workers' league.
According to statistics, over the past few years, the company has invested a total of 30 million yuan in the construction projects of migrant workers' trade unions, including 8.36 million yuan in bonuses alone. Only 2005? Top Ten Migrant Workers United? And then what? Top ten migrant workers? In the selection, 10 team each won a car prize worth 240,000 yuan, and 10 migrant workers each won a motorcycle prize worth more than 5,000 yuan.
At present, in Dongfang Luqiao, the average housing of enterprise employees is 1.30 square meters, more than 600 employees own more than 200 private cars, and most of them have traveled all over the country, with an average annual income of 30,000 yuan. The per capita net income of migrant workers has also exceeded 6,000 yuan, and some have reached 1 10,000 yuan. The enterprise is also preparing to build a migrant workers' entrepreneurial building to provide some excellent migrant workers' trade unions with a pioneering park integrating office, residence and warehousing.
Enterprises have also received rich returns. This year, due to the shortage of market funds, enterprises are short of funds of 5,000 yuan? 60 million yuan, the shortage time is as long as half a year. In the most difficult time, it is not only difficult to pay wages, but also difficult to buy materials. It is employees and migrant workers (especially migrant workers' unions) who have helped enterprises tide over this extraordinary difficulty. Not only do they not urge wages, but they also visit relatives and friends everywhere to borrow money for enterprises.
(C) the introduction of party building mechanism to ensure the health and vitality of enterprises.
In order to better implement the business philosophy and make the enterprise develop better, the enterprise introduces the party building mechanism into management.
1June, 1999, the enterprise took the initiative to apply for the establishment of the first private enterprise party Committee in Erdos, and Ding Xinmin, the chairman of the company, also served as the party secretary. Enterprises at all levels (including migrant workers' trade unions) have established party branches. The top leaders at all levels are party branch secretaries.
The Party Committee mainly concentrates on ensuring the basic direction of enterprise development, and at the same time leads branches and party member to play a vanguard and exemplary role as a fighting fortress. In order to make party member shine in the enterprise, the Party Committee has created three new party building systems: party member priority system, party member reward system and party member elimination system. Party member priority system means that under the same conditions, party member is given priority in enterprise job competition; Party member reward system, that is, party member, an employee who passes the democratic appraisal every year, will be given a monthly subsidy of 100 yuan, and party member, a migrant worker, will be given 2 points per month (20 yuan per minute per month); Party member elimination system means that every year, if any democratic appraisal in party member fails, it will be dismissed and the labor contract will be terminated.
The party building work of Dongfang Luqiao has played an obvious and indispensable role in the development of enterprises.
First of all, it effectively ensures the implementation and regular unity of enterprise values. Enterprises make full use of the Party branch and corporate culture construction, constantly spread and carry forward the concept of running enterprises, so that the concept of enterprises is as deep as the concept of party spirit in the hearts of workers and migrant workers. Every time an enterprise formulates a major system, the Party Committee should measure, compare and check it according to the basic principles of the Party to see if it deviates from the purpose of enterprise development. In recent years, with the development of enterprises, various bad ideas have appeared from time to time, such as the idea of seeking stability and? Almost? Thought, hedonic thought, extravagant thought, mercenary thought, individualism thought, power desire thought, and so on. In this regard, the enterprise party Committee found it in time, and took the party's ideological theory as the criterion to give timely education, reminder and correction.
And second? Two functions? Play. By innovating the Party building work, enterprises make party member fully aware of its own value and reputation, and always show its unique role at critical moments. In recent years, enterprises have done a lot of urgent, difficult and dangerous projects, many of which were completed through project approval. Party member demonstration project? Or? Member demonstration project? The model. ? Road construction iron army? The iron part, right? Two functions? Play.
Today, Dongfang Luqiao enterprises have set off an upsurge of joining the Party. In 2005 alone, more than 65,438+030 employees and 20 migrant workers submitted their applications for joining the Party. To truly reflect? Two functions? To ensure the brand of party building in enterprises, the Party Committee of enterprises also clearly pointed out that in order to raise the threshold of joining the Party, party member should not only write about the applicant and support the Party's purpose, but also show outstanding performance and play an advanced role in enterprises. Commemorate this year? July 1st? In the party building activities, the enterprise party committee only approved 1 1 new party member employees; At the second enterprise migrant workers' congress held at the end of June last year 165438+ 10, the enterprise party Committee only approved two new migrant workers, party member.
(4) Brand building, with an engineering output value of 65.438+0 billion yuan.
Dongfang Luqiao is based on? Dare to think and do? Start with the market spirit. 1998 They took the lead in introducing BOT mode to build the first expressway in Inner Mongolia? Dongyang Highway, when they won the project with great risk spirit, was completed nearly one year ahead of schedule, and the enterprise also completed the first primitive foundation accumulation.
In recent years, the competition in the highway construction market is extremely fierce, and Dongfang Luqiao has always insisted on this point? Dare to be the first? 、? Dare to do what others dare not do? Our competition policy greatly increases the workload of enterprises every year, and profits and taxes reach a new level every year. What do enterprises still call such a competition policy? Brand building? That is, in the competition of its engineering projects, enterprises do not mainly rely on the means of price competition, but mainly rely on the construction period and quality to win. During the construction period, they dare to use half the construction time of others to complete the task; In terms of quality, they dare to perform the contract with a standard higher than Party A's quality standard.
1999 when building Dongsheng municipal road, they smashed the qualified cement pavement with a sledgehammer and repaved it, which finally reached the excellent standard required by the enterprise. In 2002, during the construction of Shenhua coal liquefaction leveling project, they resolutely shouted:? Use half of the normal construction period and double the deposit of other units to complete the project, and don't get a penny for the completion? Commitment slogan. To this end, the company from the general manager to ordinary migrant workers, shaved their heads and fought day and night. In the end, they not only finished the work on time, but also advanced the contract period by three days. Because many times they won the project in this way and completed the project in this way, the construction team of Dongfang Luqiao is also called by many partners? Road construction iron army? . In the bidding of many engineering projects, as long as Dongfang Luqiao participates, the construction unit will give priority. what do you think? Leave the project to Dongfang Luqiao. They did better than we asked. ?
With the spirit of continuous struggle, the road construction market of Dongfang Luqiao has expanded from the city to Hohhot, Baotou, Ximeng, Arab League, Bayannaoer, Wulanchabu and Wuhai. Highway investment and construction products have also expanded from expressways and ordinary highway bridges to super-large bridges. In 2005, they built the Yellow River Bridge from Hohhot to Putanguai (from Tuoxian to Zhunqi) on the provincial highway 103, which is the first BOT Yellow River Bridge with the longest single span built by private enterprises in Inner Mongolia. The construction of this project not only created a miracle in the history of Ordos highway bridge, but also filled the gap in the history of Inner Mongolia bridge.
In recent years, Dongfang Road and Bridge Company has built four BOT highways with a total length of 326 kilometers, with/kloc-0 bridge. There are 7 expressways with a total length of nearly 90 kilometers; Construction of six first-class highways (sections) with total length of130km; 4 municipal roads1,2 road pipe networks, with a total length of150km; 26 bridges (including 2 extra large bridges and 2 overpasses) with a total length of 4,000m; Two secondary roads with a total length of nearly100km; Leveling project (Shenhua coal liquefaction project) 1 unit, coal mine stripping project (Zhungeer open-pit mine) 1 unit, using nearly100000 cubic meters of earthwork. The total output value of the project rose from 60 million yuan when the enterprise was established to 654.38 billion yuan in 2005.
(5) In return for society, orientals form a collective concept.
Insist? People-oriented, * * * with prosperity? Under the banner of philosophy, enterprises have always regarded returning to society as one of their business purposes.
They always adhere to the business principles of operating according to law and paying taxes in good faith. President Ding Xinmin said? Our enterprises are not afraid to pay taxes, and Dongfang Road and Bridge is not developed by tax evasion and deducting the wages of migrant workers. ? Since its establishment eight years ago, the enterprise has paid a total of 654.38+0.5 billion yuan in taxes for the country.
Donate education to help the poor. Since its establishment, the enterprise has formulated an internal regulation to donate 3% of employees' bonuses to social welfare undertakings. In recent years, enterprises have donated nearly 10 million yuan to the society. They all actively contributed to the national catastrophe; Locally, they set up Dongfang Luqiao Scholarships in No.1 Middle School of Ordos City, No.1 Middle School of Dongsheng District and No.5 Middle School, and established Hope Primary School in Tongchuan Town of Dongsheng District. Give a group of poor college students financial aid. And donated 50,000 yuan for the champion of the liberal arts college entrance examination in Ordos City in the past three years. In addition, various kinds of help have been given to farmers and herdsmen in this city and other poverty-stricken areas in the autonomous region, such as building rural roads, supplying running water, and helping the poor with students. Enterprises have a slogan called? Wherever the road is built, the cause of returning to society will be achieved. ?
In all donation activities, it is not only the collective donation of the company, but also the active dedication of all employees of the company. What's more commendable is that under the guidance of oriental cultural concepts, employees have gradually moved from responding to the company's call to the realm of active donation. As long as we know what the company has donated, or what the company's managers have donated, or whether the company's employees and society have encountered difficulties or disasters, employees will spontaneously initiate donation activities. This donation culture of enterprises has also infected the ranks of migrant workers, and many migrant workers' trade unions often carry out donation activities within migrant workers or to poor farmers and herdsmen on construction sites.
Third, experience summary
(A) theoretical innovation
The sudden emergence of Dongfang Luqiao is due to their many innovations, the first of which should be their enterprise theory innovation. The innovation of enterprise theory is the key to their internal and external training, and it is also the core factor of their unique enterprise quality.
? People-oriented, * * * with prosperity? This concept itself is not the invention of Dongfang Luqiao enterprises, but it is undoubtedly an innovation to introduce it into enterprises (especially private enterprises like Dongfang Luqiao) and internalize it into the fundamental concept of enterprises and apply it. Because, according to the general enterprise theory, an enterprise is a machine to maximize profits? And private companies are even more? The pursuer of maximizing natural profits. ?
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