Double happiness cigarette has a history of 140 years. It is a classic brand popular with consumers and has a long history.
As early as the late 9th century, there appeared two famous industrialists and patriotic overseas Chinese-Jian and Jian Yujie brothers in China. Jane was born in the ninth year of Tongzhi in Qing Dynasty (1870), and Jane Yujie was born in the third year of Guangxu in Qing Dynasty (1877). They come from Li Yong Town, Shi Lan, Foshan. Jane came to Hong Kong from a poor family at the age of 17. She studied in the "Julong" porcelain shop opened by her uncle Jane, and soon sent him to Japan to collect accounts. In the 19th year of Guangxu in Qing Dynasty (1893), Yujie went to Japan to do business with her brother. Soon after, Yisheng Brothers Company was established in Bangkok to run department stores and made a lot of money. Later, Shuntai Shipping Company was established, with routes all over Southeast Asia, from chartering to self-purchasing shipping.
In the 31st year of Guangxu (1905), Jane witnessed that the cigarette market in China was occupied by British American Tobacco Company at that time, and decided to set up a national cigarette factory to win glory for the country. In the thirty-second year of Guangxu (1906), the Jane brothers founded Nanyang Tobacco Company in Hong Kong, producing famous brand cigarettes such as Pegasus, Double Happiness and White Pigeon, which were very popular. 1909, the company was renamed "Nanyang Brothers Tobacco Company", with Jane as the general manager and Jane Yujie as the deputy general manager. The slogans of "No American goods", "No American cigarettes" and "China people smoke China cigarettes" put forward by the Jane brothers have won the support of domestic people and overseas Chinese. 19 15 years, the company increased its capital to1000000 yuan and became a joint-stock company with branches in Shanghai, Guangzhou, Hankou, Beiping and Northeast China. 19 18, the head office moved to Shanghai.
In the heyday of his career, he was built in/kloc-0 and died in Shanghai in June, 922, at the age of 52. 1936, Jian Yujie sold part of the company's shares to Song Ziwen at a low price and turned to other aspects.
In the Republic of China 12 (A.D. 1923), the profit was more than 4 million silver dollars, and in the Republic of China 14 (A.D. 1925), the profit was more than 2 million silver dollars. "Nanyang" really became the tobacco enterprise with the largest national capital, and the Jane brothers also became the leading overseas Chinese businessmen at that time. The brand "Double Happiness" produced by Jane Brothers is still produced in cigarette factories in Hong Kong, Shanghai, Guangzhou and Wuhan.