Key points (we can summarize them into three key points (people, goods and market) 1. People.
1. Personnel structure and job responsibilities What are the job responsibilities of store managers and shop assistants? Manager: in charge of people? Responsible? Manage health? Shop assistant: only manage sales?
2. How to arrange the personnel structure and responsibilities reasonably? First of all, shops are usually run by managers. Shop assistant to combine. The responsibilities of the store manager (managing people, managing affairs and managing sales) * How to manage people (working status, mental state, mentality, work enthusiasm, morale, personnel image, welcome slogan, such as: welcome to COOLMAX, initiative, assignment of work tasks, attendance) * How to handle affairs (monthly meeting, weekly meeting, daily work list {Schedule 1}.
Schedule 2} Weekly Logistics Replenishment Analysis Table (Schedule 3), Personnel Recruitment, Training of New and Old Employees, Assessment (Schedule 4), Understanding of Surrounding Sales, Promotion) * How to manage sales (making clear sales plan, monthly sales plan (including main promotion, main event promotion, sales tasks, remarks, sales slogan and promotion slogan of the month), weekly employee plan and sales task list.
1. Complete the sales target issued by the store manager (monthly, weekly)
2. Work that must be done every week (work summary for one week, work plan and arrangement for next week, what to do on Monday, Tuesday, Wednesday, Thursday, Friday, Saturday and Sunday)
3. Work that must be done every day (participate in the morning meeting, summarize, clean up, arrange, display, promote, welcome guests, and implement the six-step service process. Greeting guests, introducing goods, encouraging try-on, additional promotion, cashier, farewell and other related contents. )
Second, the goods
The situation that existing stores usually encounter has not been evaluated and analyzed. For example, (Wuhan) orders are random, there is no plan and goal, the budget cycle of best-selling goods, and the processing speed of unsalable goods is slow. Sales are not updated, guaranteed. How to manage goods?
1. Pre-order evaluation, allocating the main products, main products and main styles of this month according to the sales plan specified by the store.
10 inventory ensures that the sales cycle of goods is one month. The disposal of unsalable products should be handled in time, the sales time plan should be clear and accurate, and the appreciation of new products should be evaluated. Observe. The analysis, sales and estimated sales time period of commodity inventory in the later period of the current season shall be handled according to the time period.
2. Mid-term commodity sales tracking, clear sales time plan and quantity, new product promotion requirements. Complete the personal goal (shop assistant) to summarize the sales one week after listing and estimate the later sales time.
3. Clean up the late commodities, define the promotion time, requirements and plans, and define the plan and implementation. (Daily completion) can be clearly known in the report of the daily morning meeting.
4. Inventory. Inventory the whole store's goods once a month and some goods once a week.
Third, the situation of existing stores. There is no clear exhibition plan, and the monthly replacement time is short, which reduces the sales volume. How to manage the store? Static aspect: there should be a display plan. Including monthly theme, main plan, monthly display and update. Zhou Du's exhibition plan, the main push. The display of Zhoudu is new. Exhibition plan and update for the day. The clothes in the window, the model often changes (the position of front hanging and side hanging is intermodulation, ensuring the basic requirements of display. The fullness of the goods should be clean and tidy, and there should be no gaps or omissions. The theme series is clear. Determine the monthly and weekly product display theme according to the sales plan. Clear division, product mix, and regional division. Don't pile up best-selling styles in promotional activities to avoid customers gathering together, which will lead to a silence in a certain sector. Dynamic aspect: define the sales slogan of the unified store, the goal of the day, the promotion of the store manager, the completion of the time goal, and the sales of products in various regions. Precautions. Promotion: Some existing shops understand and implement the promotion activities. Conceptually, it is either a few discounts or a profit. No money for goods, implementation is not in place. Handle and complete the company's tasks. For example, some shops in Wuhan do the activities of sending cups from 60 yuan, which shows the effect. Some stores sell at the original price or 20% discount.
Set subsidiary ledger to control invoicing!
2. Ask the shop assistants to count and check the accounts every day, and count in time if any discrepancy is found, and ask all the shop assistants to share the compensation amount for lost goods!
3. Set a uniform price!
4. Let an employee and other employees widen the wage gap! For example, your store needs 5 salespeople! You can make the salary of two cashiers slightly higher 100 yuan! Let other colleagues supervise them. If there is a gap in their income, they can't cooperate! Implement a reporting system! The reward amount is their deposit! If there is a vacancy, you can help him get a promotion and a raise!
5. Receive the deposit of the salesperson, a copy of the ID card, and know the detailed home address and telephone number of the salesperson!
And know about the situation of the clerk, friends and relatives!
6. Regular activities with employees! Get closer to each other! Be friends in life!
Now step forward and jump from the starting point.
Other answers
1/ You should set up an inventory ledger, whether it is manual or software, but this thing should have a record of receiving, sending and storing.
2/ The clerk should have a set of data when checking out every day, including how many pieces were sold today, how many pieces were left.
You can make a spot check on the inventory.
4/ Verify whether the shop assistant is stealing, and persuade and educate him. If not, he will be replaced.
In addition, some preferential services are provided irregularly, and membership cards can be opened irregularly.
How to manage HR in clothing stores;
A brand clothing store, located in downtown, has a high brand awareness. However, the boss's family-run business and nepotism lead to chaotic management, frequent employee turnover, poor business performance, and even insufficient to pay rent, employee wages and other costs. The boss racked his brains to reverse the loss situation, and even stood in the store and shouted for business, but it didn't help. Later, under the guidance of human resource management experts, the store implemented a set of human resource management mechanism. After half a year's operation, the mechanism has been fully implemented, the management has entered a standardized track, and the operating performance has been gradually improved. The store's human resource management system is as follows:
"Four Fixed" Mechanism
By "four decisions", we mean the organization, the establishment, the personnel and the responsibilities.
Store organization is simply divided into three parts, manager's office, finance department and business department. The manager's office is equipped with two people, the boss and the proprietress, who are responsible for the overall management of the store operation; There are 3 finance posts, general ledger accountant 1 person, responsible for the comprehensive management of the accounts of the specialty store. Two cash accountants. Responsibility is to receive and pay cash, register business accounts and cash book; Number of salesmen 12, number of salesmen 12. Their duty is to introduce and sell goods, and they are proud of business beauty, tally, cleaning and after-sales service.
Employment mechanism
The members of the manager's office implement flexible working hours, the general ledger of the finance department is part-time and the rest are full-time. There are two groups of cash accountants and shop assistants, with cash accountants per shift 1 person and shop assistants per shift with 6 people. Each class elects 1 as the monitor, and it is clear that 1 is the vice monitor, responsible for managing the sales staff's duty and business activities. Shop assistants rotate their positions in the store every two months.
Distribution mechanism
The distribution form of sales staff is: basic salary assessment salary performance salary receipt salary.
The salesperson's basic salary is 400 yuan and the monitor's basic salary is 500 yuan; Assistant skill test salary 100 yuan, monitor skill test salary 200 yuan; Performance pay = sales quiver x commission coefficient. According to everyone's sales performance, the implementation of performance distribution, more work, more pay. The commission is divided by grade, and the sales commission of 0- 1 ten thousand yuan is1%; 1-20,000 yuan 2%, 20,000-30,000 yuan 3%, 30,000-40,000 yuan 4%, and more than 40,000 yuan 5%; Every time a salesperson opens a small ticket, he will be given a small ticket salary of L yuan.
Evaluation mechanism
The assessment is divided into qualitative and quantitative parts, and the assessment results are all linked to the distribution mechanism, so as to cash the actual salary of employees in the current month.
Qualitative assessment consists of five parts: work and service attitude, attendance, hygiene, completion of minimum indicators (based on the minimum monthly sales in the previous year) and other five parts. 1 point for each part, ***5 points, corresponding to the examination salary 100 yuan. Every 20 yuan, employees who violate the appraisal system for the first time will be deducted 1 point, and 20 yuan will be deducted. Deduct 2 points for the second time, deduct 40 yuan, stay in the post for 2 days, learn the store rules and reflect on yourself; 3 points must be deducted for the third time, but the total score of 5 points is not enough. Therefore, if the employee violates the rules for three times, the employee will be dismissed, and the assessment salary for that month will be 0.
Monitor 200 yuan's assessment salary consists of two parts, one part is personal assessment salary 100 yuan, which shall be implemented with reference to the above methods; In addition, 100 yuan is the management assessment salary, with ***5 points, each point corresponds to 20 yuan, and the clerk will deduct half of it. The score results will be used as the distribution basis of management assessment salary. Six shop assistants were deducted 5 points in that month, and the monitor's arm science test score was reduced by 2.5 points, and 50 yuan was deducted. 50 yuan is deducted from the salary assessed by the management, and the salary assessed by the other party is 100.
The qualitative inspection of eucalyptus is conducted jointly by the monitor (deputy monitor in the absence of the monitor) and the members of the manager's office. The assessment scores are uniformly recorded in the assessment account and signed by the appraiser and appraiser (witness) to ensure the authenticity and objectivity of the assessment behavior.
Quantitative assessment refers to the monthly inventory, the sales amount of sales personnel is counted by cash accounting, a bill is made, and it is publicized internally, and performance salary and small ticket salary are cashed according to the assessment results.
One: if your funds allow (about 2-3 thousand yuan), buy a small software for invoicing, and then cooperate with the design of some receipt and delivery documents (you can buy the existing ones on the market, but you have to come back and make some changes);
Two: if there is a shortage of funds, in fact, with EXCEL tabulation software and Visual FoxPro database management system, we can realize the management of invoicing, and of course we need to know some internal control knowledge;
Three: You need to learn some books on the principles of internal control and financial management, not that kind of deep theory, as long as it is the foundation of entry, of course, the premise is that you have to be savvy; If the second method is adopted, you must be familiar with EXCEL tabulation software and Visual FoxPro database management system.
Four: The easiest way is to find a person who has been engaged in financial management, and find a financial officer who has worked as a financial manager in large and medium-sized enterprises to help you design an internal control process, and he will help you design relevant documents;