A short slogan

Advertising copy

Jasper Zero zero sense

1, < Touchable Beauty >

I like all the beautiful things in this world.

I like flowers, but I can't pick them all and smell them.

I like wind, but I can't stop it.

I like clouds, but I can't touch them anyway.

Fortunately, I like you, and there is only a "zero" distance between us.

Analysis: Using parallelism, the natural factors mentioned in Beautiful Things, such as flowers and clouds, tell the distance from you.

Combined with the invisible theme, "Zero" embodies the product name zero sense.

2. "Zero distance, closer"

Maybe distance can produce beauty, but "zero sense" can bring love closer.

Analysis: The problem of distance is also reflected here. You can look at it from the perspective of being a long-distance couple.

And couples in different places must have a heart that comes together.

3. "Tips"

Tips for saving relationships

1, apologize actively

Step 2 give gifts

Step 3 coax her

……….

10, Jasper Zero zero sense

Zero sense is more considerate.

4. "How to grasp a person's heart"

Besides the stomach, the shortest path to your heart is zero sensation.

Analysis: Quoting the sentence pattern in Zhang Ailing's Lust, Caution, it is said that to grasp a person's heart, one must first grasp that person's stomach.

And grasping a person's heart can also be achieved through this product.

Pan Pan Mesnier Coated Cake

5. sense of ceremony

Tear it open and take a bite. Please start this sweet ceremony at once.

Analysis: When we think about the sense of food ceremony, all we can think about is the dishes in high-end restaurants or the etiquette we need. Sometimes the sense of ritual in life is an attitude. Looking forward to this simple food, because of its beauty, it can also have a sense of ceremony.

6. "Put sugar in your pocket"

Looking forward to Mesnier, the soft sweetness in his pocket.

Analysis: I look forward to Apple's "Changing the World Again", Gree's "Mastering the Core Technology", Yinlu's "Love Taste" and Want Want's "You prosper, I prosper, and everyone prospers!" And other catchy brand advertising language, become the brand's memory label.

Therefore, this kind of copy is mainly about introduction, which directly highlights the product characteristics.

7. "Special hug"

The tenderness you hold from behind.

It's like Pan Pan Mesnier coated cake.

Sweet, fragrant and soft.

Analysis: Compare Meniere cake to a casual hug, highlighting the attraction of the product from the side.

8. "I met you 18 years old"

Speaking of you 18 years old.

That era sounded beautiful,

Memories of those young faces

Time of struggle

Endless test paper