Sand table training is to lead students into a simulated competitive industry. Students set up several simulated companies in groups and practice the management and market competition of simulated enterprises in actual combat. During the operation of simulated enterprises for 3-4 years, the thinking ability of managers is improved and new solutions are sought. After each year's operation, students reflect on the success or failure of decision-making, analyze strategic gains and losses, sort out management ideas, expose their own misunderstandings, and effectively improve the comprehensive management quality through repeated adjustment and improvement exercises.

Advantages of sand table simulation training:

Sand table simulation training is highly interactive, which can stimulate students' interest in learning, make them in a highly excited state, make full use of a series of learning means such as listening, speaking, learning, doing and correcting, open all the sensory functions that can be mobilized, form a deep memory of what they have learned, and quickly practice and apply the management ideas and methods they have learned in practical work. In the sand table simulation training, students are no longer getting boring concepts and theories, but extremely valuable practical experience and profound understanding and sentiment.

Sand table actual combat simulation and nine-step course training;

First, set up a simulation company.

First of all, students will set up a simulation company as a group, register the company name, form a management team and participate in the simulation competition. The group should divide the functions according to the different characteristics of each member, elect the first general manager of the simulated enterprise, and establish the organizational vision and mission objectives.

Second, hold a business meeting.

After the trainees have a basic understanding of the macro-economic environment and industry characteristics of the simulated enterprise, the general managers of each company organize business meetings according to the company's strategic arrangements, make business decisions during this period, and formulate various business plans, including financing plans, production plans, fixed assets investment plans, procurement plans, market development plans and marketing plans.

Third, the analysis of business environment.

The strategy of any enterprise is formulated according to certain environmental conditions. The sand table training course sets up a full-dimensional external business environment, internal business parameters and market competition rules for simulated enterprises. The purpose of environmental analysis is to find out the potential factors that have a great influence on the survival and development prospects of enterprises from the recent major events among environmental factors, and then scientifically predict their development trends and find the favorable opportunities and main threats contained in the environment.

Fourth, formulate a competitive strategy

Each "company" formulates and adjusts the company strategy based on its own market forecast and market research and the principle of maximizing long-term profits. The strategic content includes: company strategy (grand strategic framework), new product development strategy, investment strategy, new market entry strategy and competition strategy.

Verb (abbreviation of verb) Speech by the functional manager

Managers of various functional departments have deepened their understanding of management through substantive participation in management, recognized the harm of short-sightedness in management, established a development concept of being responsible for the future, and established a sense of strategic management from the depths of their minds, which significantly improved the effectiveness of management.

Sixth, communication between departments.

Through intensive team communication, fully experience the charm of interactive feedback, systematically understand the relationship of internal value chain of enterprises, and realize the importance of breaking the narrow division of labor and enhancing the overall awareness of managers. Deeply understand the importance of establishing a positive organizational culture.

Seven. Annual financial settlement

After the first stage of operation, students fill in financial statements, take stock of business performance, conduct financial analysis, improve the scientific and accurate management through digital management, and understand the logical relationship between business results and business behavior.

VIII. Operating Performance Report

After taking stock of the operating results, each company held a final summary meeting around the operating results, and the general manager reported the work, seriously reflecting on the management and strategic arrangement of each operating link during this period, as well as teamwork and plan implementation. Summarize experience, learn lessons, improve management, and improve students' grasp of market competition and understanding of enterprise system operation.

Nine, lecturer analysis comments

According to the operating conditions of each company at the end of the period, the lecturer deeply analyzed the success or failure factors in the operation of each company, put forward guiding suggestions for improvement, and made case analysis and explanation for the existing problems in this period. Finally, according to the course arrangement, the lecturer leads the students to learn important knowledge gradually, so that the previous management misunderstandings can be exposed, the management concepts can be sorted out and updated, and the ability of market insight and rational decision-making can be improved.

Experience: "learning in happiness", the experience in the form of games is a kind of value in itself.

Cognition: "Participatory learning" can quickly realize the change from cognitive mode to attitude until the behavior is improved.

Reflection: "learn from mistakes", constantly discover your own advantages and disadvantages, and constantly adjust, so as to quickly apply it to practical work.