Among them, Lexus UX is positioned as a compact SUV；; Lexus is positioned as a medium-sized SUV；; Lexus is positioned as a medium and large SUV；; Lexus LX is positioned as a full-size large SUV. In the domestic automobile market, Lexus models are sold in the form of imports.
Lexus UX is different from the compact SUV that is often encountered. Lexus UX focuses on the crossover coupe style, and its overall appearance is quite similar to that of Mercedes-Benz GLA and Lexus 02. Previously, the car has officially opened for pre-sale, and the new car * * * will launch six models.
Detailed introduction:
Lexus, founded in 1983, is a world-renowned luxury car brand under Toyota Group of Japan. It only took more than ten years for the brand to sell more than Mercedes-Benz and BMW in North America.
Since 1999, Lexus brand 1 1 year has been the number one luxury car sales in the United States. In 2005, Lexus successfully entered the Japanese domestic market, and thus became a luxury car brand with sales all over the world.
At first, Lexus took "eager pursuit of perfection" as its propaganda slogan in the United States, and later took "pursuit of perfection" as its marketing motto in countries and regions around the world. It was not until 20 13 that its slogan was changed to Amazingin Motion. In 20 17, the Chinese definition of global new brand image was officially announced-"What you have never seen and what you have explored are extraordinary".