Changhong Advertising Language: As a banner of national industry, it is our duty to serve the country through industry and to make the nation prosperous. When China's color TV industry is gradually maturing, Changhong is brave and courageous to assume the responsibility of making the country rich and strong. Nowadays, after several price reductions, the market for imported brands has become very small. This slogan is the spiritual totem of Changhong. China Unicom's advertising slogan: Love is a Chinese knot, and the symbol of Unicom's universal connection is the image of a Chinese knot, which is full of affinity. Unicom naturally integrates its logo and brand name into the advertising language, achieving harmony and unity from appearance to spirit, which embodies the spiritual concept of the enterprise. Slogan of business communication: Technology makes you easier, simpler and easier to use. Business communication explains what "technology makes you more relaxed". With the overwhelming advertising, BusinessCom has created a market. Once you have it, you have no choice. When people's quality of life reaches a certain level, watches are no longer used for such a single purpose as watching time. Fiyta associates itself with identity with noble quality, which makes people feel more extraordinary temperament and exclusive respect after wearing Fiyta watches. Li Ning's advertising slogan: I'm afraid "Li Ning" is the best sporting goods for China. Sporting goods are the world of young people. There is neither a Nike superstar nor an international background of Reebok. Li Ning's "keep the wonderful for yourself" is also in line with the mentality of young people. Who doesn't want to be wonderful? Master Kong's advertising slogan: Delicious and visible brands in Taiwan Province Province have made a fortune in the mainland. The standard "flowers inside the wall, red outside the wall", an ordinary instant noodle, can make delicious food visible, which is really not easy. Changyu's advertising slogan: legendary quality, century-old Changyu When imported red wine swarmed into the China market, domestic red wine represented by Changyu was not repelled, but by shaping Changyu's century-old brand image, it enriched the connotation of wine culture and made a national time-honored enterprise with legendary quality stand firm. Advertising slogan of Xinfei refrigerator: the advertisement of Xinfei refrigerator is not as good as that of Xinfei refrigerator. This advertisement once caused controversy. Linguistic academics, advertising critics and competitors all joined the discussion, for better or worse. Xinfei has nothing to do with it anyway. After all, it is successful that advertisements can attract such extensive attention, and the popularity of Xinfei has increased. Advertising slogan of Confucian family wine: Confucian family wine makes people homesick 1995. The most striking thing is the advertisement of Confucius Wine in Ji Wang. Confucian Family Wine skillfully grafted the popularity of "Beijingers in new york" into its own advertisements, and Ji Wang and Thousand Questions, which became the biggest memory points, but people also remembered the words that "Confucian Family Wine makes people homesick" filled with China. Runxun communication advertising slogan: Call everyone in the world Runxun is an enterprise that pays more attention to brand image building in the communication industry. Their advertisements are always large-scale and big-handed, and the article "Fire Fighting the Governors" is Runxun's masterpiece, which embodies the majestic spirit of the enterprise. Shanghai Buick advertising slogan: Contemporary spirit, contemporary cars did not end the history that China could only introduce foreign outdated models until GM Buick entered China. GM Buick is the first contemporary model, and both the model and the advertising image reflect the style of contemporary cars. Not containing a drop of water may be the embodiment of Buick's contemporary spirit. Aoni shampoo slogan: black hair, domestic. When national brands are swallowed up one by one in the shampoo market, only Chongqing Aoni still stands, and it has great momentum to attack international brands. "Black hair, made in China" means confidence in domestic products. Chundu ham sausage advertising language: Chundu walks into thousands of households and feels at home. Remember that dancing sausage? At that time, Chundu ham sausage was the darling of TV, and this slogan was full of enthusiasm and warmth. Shu Fujia's advertising slogan: promote the health of the whole family. Procter & gamble's advertisements are never ostentatious, but real, which is a model of effective advertising. Shu is no exception. The first person to put forward the concept of sterilization, and the slogan of "promoting the health of the whole family" is also very real. Nongfu Spring Advertising Language: Nongfu Spring is a little sweet. It is not too much to use a brand for Nongfu Spring. Without this slogan, there will be no success of advertising, and the long-term accumulation of brands can not be separated from the role of this slogan. Look at bottled water from another angle and understand it in a different way of thinking, and you will find the difference, and then it is not difficult to shape your brand personality. Robust advertising slogan: 27 layers of purification This is perhaps the most classic rational appeal advertisement in contemporary China advertisements, and its distinctive USP and single theme are impressive. Although "27-layer purification" is not a unique concept, Robust is the first one to put forward it, and has brought this concept to the extreme, forming a brand concept exclusive. Advertising slogan of Sanyuan Beauty Cream: It is difficult to advertise women's products, mainly because it is difficult to grasp women's mentality. Sanyuan Beauty Cream is unique from "it's no big deal" to "it's good to be a woman". It is not only functional, but also concise and accurate, which makes people understand, especially suitable for women. Lenovo Advertising Language: What will happen to the world without human association? BenQ's notebook slogan: The devil's appearance, the angel's connotation, why hesitate? Dell slogan: American goods, local land price. LG refrigerator slogan: One is cooler, two are stronger. Skyworth color TV slogan: health is not flashing. Samsung V4 slogan: own the world, own me. Slogan of Siemens refrigerator: 0℃ No.