The busy and fulfilling internship life is coming to an end. Have you combed your internship during this period? It's time to write an internship summary. However, I believe that many people are in a state of no clue. The following is a summary of my internship at Shanghai Pudong Development Bank. Welcome to read the collection.
Summary of Shanghai Pudong Development Bank Internship 1 I have been practicing in Shanghai Pudong Development Bank for almost two months, and I am deeply touched. No matter in learning the basic knowledge of banking, or in marketing and communication with customers, it is worth pondering and understanding.
In the first few weeks, according to the instructions of the branch, our group carried out the division of labor at that stage. Our main job is to publicize and market all kinds of wealth management products of our bank, especially all kinds of card business (Oriental card, wealth management gold and silver card, the latest wow card and other types of credit cards). First of all, we made a dragnet survey of the area near the sub-branch, and made detailed marketing plans and personnel arrangements for the surrounding units, office buildings and communities according to the survey results. Then according to their respective division of labor, launch publicity and marketing activities. I benefited a lot from the activities in those weeks. As we all know, publicity and marketing need good and effective communication with customers. In line with the principle of always proceeding from the interests of customers, we should recommend our card products. Only on this basis can customers know more about our products and feel more about our services. Through those weeks of publicity and marketing, we found that the difficulty and task exceeded our initial imagination.
In this process, we experienced the joy of success and the sadness of failure. Whenever the bank card is successfully sold to customers, I can't help feeling happy and happy. After all, it is through our own efforts. And whenever we meet the cold eyes and disdain of customers, we will feel indescribable pain, but we will naturally resolve embarrassment and anxiety. The common method is self-criticism: perhaps our marketing skills are not mature enough, or perhaps we are not in a good mood ourselves. The reasons are as follows. First, I have no experience in promotion before, and my understanding of this matter is biased. Secondly, their own social experience is insufficient, which leads to their poor ability to cope with society. Thirdly, the customer base has not been selected, and the consumption habits and psychology of customers have not been grasped. Finally, the safety of residential property and real estate also brings a lot of inconvenience to our publicity and marketing work. However, after continuous summary and discussion, on the basis of the concerted efforts of all members Qi Xin, our group has made some gratifying achievements. Because, from beginning to end, we all believe that efforts will always pay off, and the sunshine will always be after the storm.
Then, the branch leader gave us a small exchange meeting. At the meeting, the President had an exchange and discussion with our interns on the performance improvement of our personal business in Jiang 'an Sub-branch. Everyone actively offered suggestions on how to improve performance, and the meeting atmosphere was very harmonious and active. Everyone agreed that, first of all, from the perspective of publicity, we should show the image and concept of Pufa near Jiang 'an Sub-branch, so that our potential customers can feel the culture and essence of our enterprise from our publicity. At the same time, this practice also laid a good foundation for future marketing. Finally, it was unanimously decided to publicize the "Pufa Public Welfare Image" at several bus stops near the branch. We set up mobile convenience stations at bus stations to carry out publicity activities through activities such as finding change during rush hours every day and providing passengers with purified water for free.
Starting from school at about six o'clock every morning, public welfare activities begin at about seven thirty and last until nine o'clock. The publicity starts at five o'clock in the evening and ends around seven o'clock. Perhaps, this activity seems ordinary, but I learned a lot from this little thing. For example, how to communicate with others, how to solve problems for others, how to tap potential customers in the process of publicity and so on. Little by little things inspired me and gave me an attitude towards work and study. Because, I always believe: "It is not simple to do simple things well, but it is extraordinary to do ordinary things well." I believe: details are the key to success! Then, make full use of the time in the branch to learn all aspects of the personal business of the bank. Moreover, the position of each intern's internship lobby manager should be arranged reasonably. If there are no specific tasks, we will use this spare time to run personal achievements and tasks and try to do two things. Now this public welfare activity is still in progress, and the effect is still quite obvious, which has won the reputation and image for Pufa.
Summary of internship of Shanghai Pudong Development Bank II. The internship in the previous stage was mainly based on outdoor publicity activities, during which several related business trainings were conducted. It is the training of these knowledge that makes me gradually understand finance, banking and Pudong Development. By studying Shanghai Pudong Development Bank, I have learned more and more about the differences between Shanghai Pudong Development Bank and other banks, as well as the various services provided by Shanghai Pudong Development Bank to customers. I think this is the key for Shanghai Pudong Development Bank to grow and gain public support. Pufa's exquisite, thoughtful and unique business not only makes our customers choose Pufa, but also makes us very proud to be an intern in such a vibrant and energetic bank.
With this understanding of Pudong, we can do propaganda work on behalf of Pudong. We introduce Pufa to everyone, so that as many people as possible can enjoy the quality service of Pufa, and at the same time expand the customer base and generate income for Pufa. My first job was to go to quancheng square to participate in the publicity activities on bank cards organized by UnionPay. We followed PUFA front desk staff for on-site publicity and card issuance. We are divided into left and right groups, and each group is doing positive publicity. After the activity, our group's publicity work and card issuance were significantly higher than those of the other group. We won the bank card "war" between banks with our enthusiasm, eloquence and attitude of not being afraid of hitting a nail, and with the charm of our Oriental card itself.
I remember a few things clearly: a female reporter came to me for consultation with a printed form. The vertical column of the form lists the card types of each bank, the horizontal column is the name of each bank card business, and the blank form in the middle fills in whether to open this business and the charging standard. When the female reporter came to me, she had already filled in some bank card information of other banks. I see there are different charging items on it. The female reporter asked me that every article she read, my answer was "no charge". I watched her more and more surprised and happy, and I felt happy-because I could clearly explain the various functions of Dongka to her and make our Dongka more attractive. When the female reporter left, she said happily, "My colleagues and I also have this kind of card. We always knew it was a very economical and thoughtful card, but we didn't expect such a preferential standard! Oriental card is really a good card! "
The other is that I explain to a foreigner. My spoken English can't clearly express all kinds of financial terms, but I still try my best to introduce the Oriental Card business, because I really want everyone to know about our bank and our Oriental Card. The "foreigner" laughed while listening to my strange expression. I know my expression is rather crude, but I also know that he must be interested in our card. After communication, the foreigner finally decided to apply for a card. I'm also glad that the foreigner left with a smile after finishing the card, because the card was "pushed to the international market".
The next work activities are similar to this. Although the temperature is high in summer, our enthusiasm is also high.
In the whole work process, as the leader of a group, I am also responsible for contacting the members of the group for differentiation and obtaining learning materials or certificates.
After the school holiday, I started the second stage of my work. Just follow the work. My work place is Shanda Road Sub-branch.
Originally, my main job was to promote personal funds and install online banking. However, because of the holiday at the end of July, it was much later than other interns, and I missed the start of online banking installation study and the collective opening of permissions, so I could not carry out related work. So I am mainly responsible for pushing and helping you do some odd jobs during the summer vacation.
Shanghai Pudong Development Bank summed up the summer vacation of 3 xx, which is unusual for me who is about to graduate. This is my last summer vacation in college and my last opportunity to exercise before going to work. This time, I would like to thank Pufa for giving me a valuable internship opportunity. July 9 is the day when I first walked into the XX branch of Shanghai Pudong Development Bank. From this day on, I started my internship trip and became a banker and a Pufa person! This is a turning point, from school to society, from students to bank employees, all mysterious veils have been unveiled one by one!
For us interns, the first thing we need to change is our personal attitude. The sooner we correct our attitude, the less time we have to enter the role and the more we gain. However, the change of attitude can not be changed by lip service, but by heart and action: actively study and work!
I remember the next time I went out to publicize, I stood outside and sent a single page, which really made me feel a little scared. I used to see other people pay bills. The high-profile disregard of passers-by depends on his mood, and I always thought that the job of banks was to sit in the counter and blow air conditioners, waiting for customers to come to you. But I did it myself, only to find that all my previous ideas were self-righteous. Our account manager taught us to "put down high-profile and change our attitude". I learned this and did it seriously, giving a unilateral explanation to passers-by. As long as passers-by are willing to stop and listen to us more, we will be very excited! After work, tidy up my tired body and look at the harvest of the day (the contact number left by the customer), which can make me full of energy and look forward to new achievements in the next day's work. I have done a lot of publicity, and only I know the pain and joy. If I do well, I will praise you. If I don't do well, criticism is inevitable and the pressure is still great. I always want to do it well. On several occasions, our sub-branch often made publicity in the nearby Zhong Bai warehouse, and we were also very interested, but the most terrible thing was that we couldn't leave the contact information of our customers. They said that the bank was nearby, so they could go and see for themselves, so they always returned empty-handed in those days, and it was inevitable that they felt lost. It is understandable to show our brother the situation. He also suggested that we change our strategy and try to leave the customer's phone number. He also suggested that we should strengthen our professional knowledge first, so that customers can have trust in us. However, when I went back to the bank to get the information, I found a customer who had just been advertised. She was more interested in the fund, and sure enough, she came the next day and brought 10 thousand yuan to buy the fund Since this time, my enthusiasm has improved a lot, because I believe that paying will pay off!
The next job is full of happiness and competition. The interns in our branch are divided into two groups, which implement the competition system and divide tasks. However, when we meet every day, we will always exchange the achievements and experiences of the day, talk about the difficulties we encountered, and try to solve them together. Although we compete with each other, we adhere to the belief that "friendship comes second in competition". Especially when choosing a name and slogan for a group, everyone is discussing word by word, trying to choose a good name and shouting a loud slogan. Finally, we elected our "entrepreneurial tribe" through the voting system, which means that our team should be as innovative as Wuchang Uprising, so the slogan we need is "Wisdom creates wealth, passion ignites Wuchang". Everyone's strength is infinite, and the collision of wisdom and passion will make our progress never stop. When we discuss the club's programs, we often flash some creative ideas to make our prepared programs colorful.
The days of internship are really "painful and happy". There are happy times and painful times. When facing difficulties, it is better to face them bravely than anything else, because every suffering is a kind of wealth! During the internship, we cleaned the building, knocked on the office door and introduced our products to people. These all need to express the characteristics of our products smoothly, and also need to understand the needs of customers. I remember when I went to Wuhan University with my brother to push my credit card, I almost didn't dare to knock at the door at first, and I didn't dare to communicate with others for fear of making mistakes. But slowly learning, soon, another colleague and I successfully launched credit cards and third-party depository. Knocking, nodding and smiling in the future will make me feel very comfortable. At the end of the day, my mouth is thirsty, but I am not tired at all, because I feel that I have reached a new level, regardless of other people's eyes, calm my mind and believe that I can do it. This belief has played a great role in my future "street sweeping" work. For a week, our group's task was to attract special and preferential customers of Pudong Development Bank in the commercial street. It's harder than getting into an office building. First, find your own business. Unionpay's special merchants are difficult to do, and the success rate is not very high. Occasionally meet a few people who are interested. When I visit again a few days later, I am always rejected by questions such as rates and deposits, and there is another fatal weakness. They always shut us out on the grounds that Shanghai Pudong Development Bank has too few outlets and it is inconvenient to withdraw cash!
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