Yili's highest principle is "Yili is quality and regards quality as life".

Corporate culture is the gene of enterprise development. "Quality" is the core of Yili's corporate culture and competitiveness, and it is also the cornerstone of building a harmonious labor relationship between enterprises and employees. "Just like producing products for one's own family, we should protect' quality' for consumers. Yili employees" regard quality as life "and always protect the safety of consumers. It is this quality culture that has created the excellent product strength and sustainable development ability of the enterprise, and made Yili become the industry benchmark.

Corporate culture is the condensation of the practice and achievements of long-term development of enterprises. Under the impetus of Pan Gang, Chairman and President of Yili Group, Yili adheres to the corporate creed of "Yili is quality", regards quality as life, and upholds the core values of "Excellence, responsibility, innovation, success and respect" to promote the sustainable and healthy development of the enterprise. Inside Yili, there are the famous "three lines" of quality management in the industry, that is, on the basis of the national standard line, the enterprise standard line has been formulated by raising the standard by 50%; On the basis of enterprise marking, raise the standard by 20% and establish the internal control line.

Yili enterprise development

1. Gather the world's top resources and create the best quality in the world.

"In China, in the world, all our suppliers in Yili must adopt such strict standards. This rigor is to let all partners establish food safety awareness and protect consumers' food safety. " This is Eliot's answer. In fact, as an example of strict quality control, some dairy raw materials of Yili even need to be specially customized by suppliers to meet the acceptance requirements.

2. "Global Weaving Net" to build an international dairy brand.

Yili's internationalization strategy is called "global web weaving", which has built three systems: global resource system, global innovation system and global market system, with the core of serving the China market with the best resources in the world. Global resource system: Yili invested in Oceania production base in New Zealand, and obtained high-quality resources from three traditional western dairy sectors: America, Oceania and Europe.

The above contents refer to Baidu Encyclopedia-Inner Mongolia Yili Industrial Group Co., Ltd.