From 65438 to 0996, Chongqing Dengkang Oral Care Products Co., Ltd. cooperated with Ogilvy & Mather Integrated Marketing Communication Company, a global "brand housekeeper", and refined the classic advertising slogan of "hot, cold, sweet and sour, just eat if you want". 200 1, a brand-new enterprise CI system is completed.

Companies adhering to the "customer first, production to serve the country, aboveboard, dedication, integrity and unity, noble moral character, scientific and technological innovation, the pursuit of Excellence" spirit; Taking "caring for your oral health" as the enterprise mission and "professionalism+care and enthusiasm for the research and marketing of clean and healthy products" as the business goal; To "first-class quality, Excellence; "First-class service, customer first" is the quality policy; "Pursue the talent concept of" having both ability and political integrity, appointing people on their merits "and take the development strategy of" gathering talents and creating excellent products "to work hard to improve the oral health level of people in China and even the world!