The spirit of water has cultivated the noble sentiments of easy adults, including: the spirit of being open-minded, tolerant, open, harmonious, just and equal, the spirit of combining rigidity with softness, the spirit of adapting to changes and responding flexibly, the spirit of going through difficulties without losing yourself, and the spirit of flowing mountains and rivers.

2. Cheng Yi's mission: Art Light has the ability to achieve life.

It is Cheng Yi's innate mission to transform sunlight into energy and create a healthy and beautiful life for mankind! Yicheng adheres to the idea that adults can achieve themselves, constantly improve the quality of products and services to achieve customers, help customers succeed, and thus realize self-worth. Easy to grow up is easy to grow up, easy to grow up and easy to grow up. Easy success is the transformation mechanism of life, which makes everyone's wonderful gathering into a turbulent river and ocean! As long as the sun rises every day, there are easy-to-produce products that bring infinite energy to mankind!

3.* * * One vision: easy to get the world, easy to get the world.

Looking forward to 18, Cheng Yi will strive to create a world of its own like a young man! In this world, Yicheng has established a leading position in the industry, leading the upgrading and expansion of the industry. Yicheng World is a school with both ability and political integrity, the cradle of talent growth, and a beautiful career and spiritual home.

This easy-to-change world is also an easy-to-change world! We hope to create a world-class easy success through the efforts of this generation! Yicheng world and Yicheng world are intertwined, which is created by Yicheng together with the group, customers, partners and all walks of life on the basis of openness, equality, win-win and cooperation! Easy world is warm, win-win and sunny!

4. Core values: scientific truth-seeking, honesty, unity and cooperation, customer achievement, innovation and pursuit of success.

Everyone is easy to become an adult, with scientific integrity as the basic attitude, unity and cooperation, achieving ourselves while achieving customers, constantly pursuing innovation, bravely shouldering the heavy responsibility entrusted to us by the times and pursuing one success after another. We regard values as the unchangeable principle in our ever-changing world and the foundation of sustainable management!

-Decision-making and business management based on scientific facts

-Integrity-Building trust and responsible business and interpersonal relationships.

-Cooperation-Cultivate working habits of open cooperation and competitive cooperation.

-Achieving customers-Committed to customer satisfaction and success.

-be determined to innovate-pursue speed and efficiency, and focus on influential innovation.

-Pursuit of success-unshakable belief in easy growth

5. Cheng Yi Spirit: Perseverance, perseverance and self-improvement!

We remember the eventful autumn in history. What others can do, we will do it. What others can do, we will do it! Yi daren continues to write brilliantly with persistence, pursues dreams with persistence, constantly strives for self-improvement, constantly remoulds himself like water, makes unremitting efforts to forge ahead, constantly learns and innovates, and makes the road to success full of passion!

6, easy to become a style: fast and strict.

Fast: walk at the forefront of change, cherish business opportunities, develop fast and efficient adaptability, be resolute and vigorous, win with speed and create relaxed speed.

Strictness: develop the work habit of doing things strictly, and strictly manage from small things, from details, with strict requirements and zero defects in work.

Fine: Pay attention to details and control details. Details determine success or failure, and refined management is the real source of scientific decision-making and effective implementation. Improve management from small things and start from small things.

Reality: Proceed from reality, tell the truth, do practical things and pay attention to practical results.

7. Strategic positioning: to be a sunshine industry and a sunshine enterprise.

We position our development in the photovoltaic industry, that is, using inexhaustible solar energy, aiming at the most critical link of photovoltaic solar energy and seeking benefits from sunlight. Yicheng should refine the basic products that serve the photovoltaic industry and build Yicheng into a sunshine industrial base. Yi adults should be sunshine dancers.

8. Develop five concepts

Innovative idea: Easy is success, and success is easy.

Speed concept: easy to become speed, making everything possible.

Vision view: thinking determines the way out, and vision determines the space.

Crisis concept: always keep a sense of crisis and seize development opportunities.

Resource view: resources determine the mode, and integration generates energy.

9. Four management concepts

It's easy to shake hands, and we will always be friends.

Walk with giants and become * * * people with customers.

To achieve others is to achieve yourself.

The value chain wins and leads the industrial growth.

10, four concepts of management

Affectionate management, ruthless system

Fine (Fine Management) Competition (Competition and Cooperation) Network (6S Management) Environment (Ideological Cultivation)

Benchmarking with international first-class enterprises

System rationalization and process efficiency.

1 1. Six concepts of work: motivation, communication, happiness, wisdom, execution and Nissin.

12, market concept

Loss is emancipating the mind, and profit is renewing ideas.

We should dare, be good at, and be more willing to let customers make money, think more about customers, do more things for customers, always put the interests of customers first, and gain "big gains" from the development trend with "small losses" in economic interests, instead of letting the market go, consolidate our position in the eyes of partners and show the mind and quality of Yi adults.

Differentiated marketing and personalized service

It is necessary to cultivate excellent market awareness, deeply understand and thoroughly grasp the market evolution trend, cultivate excellent market contact ability, make full use of internal and external resources, and provide customers with personalized high-quality products and system services. Consolidate the advantages of product differentiation, implement differentiated marketing, and strengthen docking management to meet the individual needs of the market and customers.

13, R&D concept: based on independent innovation, leading industry standards, grasping market demand and strengthening core competence.

Independent research and development is the main way of technological innovation, and the accumulation of self-owned technology is continuously enhanced, supplemented by the localization of technology introduction, and the company's industry position is stabilized by technological advantages. Analyze the market and customer demand, do a good job in medium and long-term business, product and technology development planning, have unique core technologies with independent intellectual property rights, and realize product value-added on this basis.

14, brand concept: from product management to brand management.

Take brand positioning, maintenance and application as the object, and realize the business model of intangible resources driving tangible resources. Enhance corporate image through brand communication, expand social influence, and give play to the brand's attraction in capital, market and talents. Employees are the creators of brands. Yi adults should cherish product quality as much as they cherish their eyes, cherish easy-to-become brands as much as they cherish their lives, and strive to achieve the harmony and unity of corporate brands, employee brands, product brands and service brands.

15, production concept: (standardization+responsibility+creativity) * safety = tomorrow.

As the basic variables in the production process, "standardization", "responsibility" and "creativity" are indispensable, and the requirements for producers are from low to high; Life first, safety first.

16, quality concept: quality is life, life is only once.

Life is the most precious thing in the world, and the quality of products and services affects and determines a relaxed life; It is easy to attach importance to product quality and service quality, cherish it as much as your own life, establish a big quality concept, do your work and things well in the first time, and avoid any adverse effects and injuries caused by quality problems to enterprises and customers.

17. financial concept: establish a strong financial concept and create a learning and service-oriented finance.

Establish Dali's financial view, strengthen decision support function, and realize the transformation from accounting to strategic financial management. Actively build a network of financial resources, strengthen the ability to use financial resources, carry out policy research, rationally and effectively use preferential policies, steadily develop industrial investment, and gradually develop capital operation capabilities.

18, people-oriented purpose: first-class employee brand, harmonious talent highland, flowing stage of ideas, passionate life ocean.

The overall goal of people-oriented management is to establish an open, dynamic and modern human resource platform, and to create a clean and pleasant working environment and spiritual home by using meticulous ideological work and scientific management technology.

19, talent view: be a man first, then do things.

"Easy to grow up" is the most precious wealth in Cheng Yi, and it is a high-quality group with professional ethics. Cheng Yi first created "Easy to Become an Adult", and then he correctly selected and completed the fine powder industry and career. For the employees of Yicheng, having both ability and political integrity and putting morality first is to be an upright and good person, identify with Yicheng culture and have excellent professional ethics, and then do everything assigned by superiors and posts in accordance with the system and requirements of Yicheng.

20. Employment concept: Let those who want to work have opportunities, let those who can work have jobs, and let those who succeed have jobs.

You have ling, I climb ladders, plant buttonwood, and the phoenix comes to live. Capable, average and mediocre. Let talented people have money and promising people have a place.

2 1, talent allocation: it can be swift horse or Bole.

Establish a Bole-style "horse racing" mechanism and a "horse racing" mechanism, paying equal attention to horse racing. Put the right people in the right positions, and put outstanding talents in places where the cause is in urgent need and the task is heavy to stand the test.

22. Growth channel: a clear, diversified and flexible career channel.

Unify the enterprise's future talent demand with employees' personal abilities and interests, establish multi-channel career development paths and flexible selection methods, provide employees with a reference and operational promotion incentive mechanism, and promote a flexible and prosperous talent situation.

23. Value distribution: fairness and justice, sharing success.

Let employees share the fruits of enterprise development, effectively motivate employees, and closely connect employees with the interests of the company.

24. Incentives and constraints: encourage appreciation culture and advocate positive incentives.

Positive motivation is the main factor and negative motivation is the auxiliary factor. Yicheng pursues the principle of two-way traction. While maintaining hell to pay for bad behavior, it also vigorously advocates appreciation culture: all those who are encouraged will be rewarded; Punish you for ending everything.

25. Learning and growth: Let our growth keep up with the speed of easy development.

Sell yourself; Learn from work, learn from work; Everyone trains others. Always keep a learning attitude and be ready to accept new things, new technologies and new ideas.

26. Manager's responsibility: Every manager is a human resource manager.

Every manager sets an example, advocates and implements people-oriented management, takes post management as the core, helps employees grow, gives full play to members' ability, and promotes the promotion of easy adults; Build an efficient team, cultivate reserve talents and enhance the team's combat effectiveness.

27. Social responsibility: fulfilling social responsibilities and observing civic obligations.

Yi Cheng undertakes social responsibility, shows his value and achieves his career. Adhering to legal operation, earning sunshine profits, contributing to regional economic development and advocating civilization and fashion have always been the consistent pursuit of Yicheng Technology to repay the society and benefit the people.

28. Industry responsibility: lead the development of the industry and assume industry responsibility.

To play a role in the rise of national industries and establish the industrial vision of global undertakings, we should not only set an example for peers in terms of brand, technology and reputation, but also set a benchmark for peers in creating a harmonious market development environment and promoting the healthy development of the whole industry.

29. Environmental responsibility is a must.

Through scientific and technological innovation, product upgrading, advocating ecological civilization and building an environment-friendly society, we are committed to promoting the progress of new energy industry, ensuring people's healthy and safe lives, and realizing the harmonious unity of sustainable development of enterprises, society and nature.

30. External relations: mutual benefit and common development.

Always grateful, Cheng Yi thanks all sectors of society for their support, recognition, trust, cooperation and participation, and will grow together with all walks of life, share the fruits of development, and enable enterprises and society to achieve a harmonious and cooperative atmosphere.