There is a special intergenerational term "Millennials" in the world. The English word is Millennials, which is synonymous with Generation Y. It refers to a generation that was born in the 20th century and came of age after entering 2 1 century (that is, the year 2000). The growth period of this generation almost coincides with the formation and rapid development of Internet/computer science. This word is also commonly used in China's media and sociology.

They almost grew up with the formation and development of computer/Internet.

Representative figures: mark zuckerberg (born in May 1984), CEO of Facebook social network, and so on.

Basic type characteristics

It is difficult for them to persist in completing one thing from beginning to end, and it is difficult for them to maintain long-term interest and investment in one thing. They are more aware of the priorities of their lives. They will publicly shout the slogan "I pay, you pay", want to listen to the iPod wearing flip-flops to work at noon, and want to become the CEO of the company before Friday. They will tell the boss directly that the schedule must be determined in advance, and they can't work overtime at will, because it can't affect their lives.

Insecurity and high consumption are the characteristics of this generation, but they are not pure materialists. The survey shows that friendship and family rank first in their values. They don't think a stable job is valuable and they won't fight for it.