It is also a challenge for newcomers to design Logo online. What kind of takeaway Logo can be more attractive? Today, I will take you to learn the "design secret" hidden in the takeaway logo.
0 1/ Selection of takeaway logo type
The first category: graphics+text combination
, is the most common one. The characteristic elements of the store are extracted as graphics, and the text part can be the name of the merchant/category or the advertising language.
As a Logo, refined element graphics can make users feel more real and specific, not simple and rough meal maps, but designed graphics; Second, it can effectively improve the professional reliability of the store and enhance the trust of users.
The second category: plain text signs
Some take-away merchants directly use brand names, superimpose simple background colors, or decorate with simple lines, color blocks and background graphics. In addition to the name of the takeaway store, the text can also be the signature product of the store, such as handmade beef balls; You can add a bright advertising language, such as a small bowl of cooking, which directly attracts customers to click to buy, which is simple and eye-catching.
And in this Logo design, you can choose a more personalized title font, strengthen the thickness and size contrast between different characters, adjust the radian and other methods to highlight key characters, and the color of Logo characters should be in obvious contrast with the background color, so that customers can see at a glance.
02/ takeaway Logo color matching
Colors have their own tonality, cool colors are calm and quiet, and warm colors are warm and lively. Similarly, in the logo design of take-away merchants, we also need to consider the color matching problem.
In the catering industry, the most commonly used takeaway logo colors are white, black, red, yellow or the same color. If you want to stimulate users to click to buy, give priority to the red system. Because red can stimulate people's desire to shop, just as e-commerce platforms are basically based on red posters and banners, creating users' perception of price concessions and event promotion.
03/ Takeaway Logo Design Tool
For a small white novice who has no design foundation, directly enter the name of his takeaway shop in Xiao Zhi LOGO artifact search, and generate a creative design scheme online, which can be edited and used with one click.
Moreover, Xiao Zhi Logo Artifact has prepared some selected LOGO templates for everyone, which is very friendly to Xiaobai's design! Just choose your favorite template, apply it with one click, and modify the text, and you can get a good-looking takeaway logo! The conversion rate in the store is good, let's talk about logo first!
How to design logo method 1: full name combination method
This is by far the most common and practical LOGO design method, representing Taobao and Tmall. The advantage of designing enterprise LOGO directly with brand name is that after the LOGO is released, it can directly strengthen consumers' cognition of the brand and let consumers remember your LOGO and brand quickly. At the same time, directly using brand name as LOGO can also avoid many troubles such as duplication and infringement.
Method 2: Element substitution method
This LOGO design is very common in traditional brands. Modern enterprises and companies are not good at replacing elements. When designing their own logo, they changed their brand into another * * * element, so that their brand can also be associated with this element. Through the combination of symbol elements, graphics and name fonts, this design makes people feel tough and energetic, which is more suitable for male brands.
Method 3: Cultural integration method
This logo design method is often used in enterprises or companies with obvious regional cultural characteristics, such as tourism companies and cultural companies. This logo is full of personality characteristics and humanistic thoughts, which plays a very good role in improving brand tonality.
Method 4: Symbolic expression
This logo design method mainly adopts media technology related to the expression content, such as graphics, elements or colors. The creativity of the media expresses abstract connotations in concrete ways. The common LOGO is Unilever, and a U is full of symbolic things. And such LOGO design needs to understand, classify, summarize and summarize the meaning behind the brand. Only in this way can we extract the representative symbol elements and design the LOGO.
Method 5: Color matching method
This LOGO design method is widely used in the Internet field, and has a certain sense of modernity and visual impact, mainly because Internet people are younger, so they prefer the LOGO with strong visual impact. The design of this LOGO needs strong aesthetic ability and color matching ability. At the same time, because LOGO has a modern sense, it needs something more abstract to replace the corporate brand, so that LOGO can convey the artistic conception and tone of the corporate brand.
Tea shop LOGO and simple VI design this is very simple.
I just finished the LOGO of a tea shop.
I read your name and mission. Very interesting and q.
The task on my website is to design: sweetness list,
It's a website reward method.
Party A can set the price freely.
Designers from all over the world are involved.
Please search: Ziyin City website.
I can't post the website here.
I believe your LOGO and VI will be very Q and nervous.
I wish you success again, 500 cups a day.