Dicos is the first western-style fast food franchise brand in China and the largest fast food enterprise franchise chain. Dicos fried chicken originated in Texas in the southern United States, and appeared in Chengdu, China in 1994. 1996, Ding Xin Group acquired Dicos, and invested 50 million dollars to improve its management system and operation system, and re-established the CIS system, making it a brother brand of Ding Xin Group after Master Kong. Although they are all fried chicken, Dicos fried chicken is fried in a pan, so the chicken pieces are golden, crisp, delicious and juicy, in sharp contrast to KFC fried chicken. Dicos is most famous for crispy fried chicken, the three most famous fast food giants in China: except McDonald's, KFC and Dicos. In February 2008, Dicos set up three regional companies, eleven subsidiaries, 30 operation centers and offices in 380 cities in 30 provinces, municipalities and autonomous regions outside Hainan, and opened 750 restaurants. In 2009, the total number of Dicos stores reached 1000.

It is a member of China Chain Store & Franchise Association, a franchise filing enterprise and one of the top 100 chain enterprises in China in 2000. According to the data of China Chain Store & Franchise Association, it was listed as the 63rd strongest chain store and the 6th strongest chain catering enterprise in China in 2000. 200 1, the 59th strongest chain store in China and the 5th strongest chain catering enterprise. In 2002, among the top 100 chain stores in China, Dicos ranked 70th. In 2004, among the top 100 chain stores in China, Dicos ranked 68th. In 2005, among the top 100 chain stores in China, Dicos ranked in the top 81; In 2006, among the top 100 chain stores in China, Dicos ranked 84th. In 2009, among the top 100 chain stores in China, Dicos ranked sixth; 20 10, among the top 100 chain stores in China, Dicos ranked fifth; 20 1 1, the top 100 chain stores in China, and Dicos ranked second.

In order to give back to the society, Dicos, with its rich experience, took the lead in introducing the joining method at 1999.

The trademark application/registration number of "Dicos" is 1374975, the application date is1September 19981day, and the registration announcement date is March14th, 2000. It belongs to Dingqiao (Cayman Islands) Holdings Limited, and its products/services include restaurants. Hotel; Cafeteria; Fast food restaurant; Cafe; Prepare a banquet; Holiday camping service (accommodation); Beauty salon; The design of industrial products; Glasses are fine.

Dicos fried chicken is the first step for Ding Xin Group to enter the service industry. For more than five years, it has been operating a brand-new and distinctive fast food chain system with incomparable enthusiasm. Pursuing the highest principle of "customer satisfaction" and "becoming the first brand of western-style fast food created by China people"; China Western-style fast food joined the first brand ". All Dicos people persevere and work together to win the support and affirmation of consumers and franchisees. Today, Dicos has developed steadily at a high speed and has become a shining star in the catering industry in China.

Dicos has gained a firm foothold in the fierce competition of western-style fast food market with its "crispy fried chicken" and "rice burger", which are the special products of new comfort food. The hero product "Dicos crispy fried chicken" is also the most popular fried chicken flavor among Chinese people. In addition, laver hibiscus soup, corn thick soup, roast chicken rice and curry chicken rice are also favorite specialties of China people.