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The story behind the product reveals the eve of the OPPO 4G conference.
IT 168? In recent years, the evaluation of mobile phone conferences seems to be getting more and more popular. All kinds of invitations and coquettish stage effects, even spending millions to invite a bunch of stars to sit in the town, are all aimed at getting more attention when new products are on the market. On June 10, OPPO will release a large wave of 4G mobile phones in Beijing Jingyuan, among which N 1 mini is certain. It is reported that this big wave of 4G mobile phones will be available in stock the next day after the conference. Tomorrow is the press conference, so what's the situation of the OPPO conference operation office on the eve of the conference? Is it light or war?

▲ This is the combat office of the legendary OPPO 4G conference.

▲ There are not many people in the office, and a large part of them have already rushed to the press conference.

Although most of the people on duty had already left for Beijing when I got to the office, the staff present were still working hard and the office was quiet. Walking in, it seems that I can't feel whether it is day or night, and I have the illusion of isolation.

▲ There are many photos of group activities in the office.

▲ The rules and regulations of the company's concept department can be seen almost everywhere.

In the public relations department, there are many photos posted on the wall of the office, as well as many slogans and slogans, so that you can feel an invisible pressure coming.

▲ This is the lunch time for employees.

▲ Most employees have pillows and blankets on their desks and chairs. Overtime seems to be a common occurrence.

▲ Although there are many girls, girls are scared away when they see the camera. It is said that they are too embarrassed to look at the camera after working overtime for a long time.

Although most employees have a lot of scattered things on their desks, many people have put them in order. It seems that the company has clear requirements for the placement of the desktop.

▲ The studio is shooting new products, and the staff asked me not to tell everyone that they are shooting a metal integrated fuselage.

▲ When I went to the rest area, I accidentally caught several OPPO employees taking a lunch break.

▲ The handsome guy with glasses who didn't want to show up in the picture told the author that he didn't have time to date because of long-term overtime, which led to being single.

The lounge area of OPPO office is relatively simple. Similar to most companies, there are beverage vending machines and some table games. It is common for three or five buddies to entertain and chat here during lunch break.

▲ When I turned around, I found bean sprouts on an employee's desktop! ? It is reported that it is used to make noodles when you are hungry after working overtime.

▲ Even the aisles are covered with slogans.

▲ Although I really want to go in, it's a pity that the room was unlocked with fingerprints and I can't enter. I don't know when N2 will go on the market.

▲ On the other side is the brainstorming room, which is also the fingerprint unlocking. I heard that once you go in for a meeting, it will be a protracted war.

From the office area where only a few fingerprints can enter, we can feel that OPPO attaches great importance to the confidentiality work before product release. Every time a new product is released, the relevant marketing plan will set up a project team for this purpose and make long preparations.

▲ When I was about to leave, I was messy again when I went to the toilet.

The desk in OPPO office is very spacious. Although it is spacious, it is still full of materials. Many people's office desktops are basically prepared with many overtime necessities, such as pillows, blankets, instant noodles and so on. On the eve of the conference, a large number of people will go to the conference site to do the layout work. The employees who stick to the camp are not idle. These employees sent out hundreds of meeting invitations themselves. Remember the last invitation to find 7? (For details, click: "The most handsome invitation in the world: Find 7 holographic projection invitation") At that time, hundreds of invitations of Find 7 were hand-made and pasted by these working friends overnight. Although it seems calm in the office, in fact many employees are quite nervous. Although they work overtime day and night, they can feel their daily humor from some small details, such as the notice behind the bathroom. In fact, what they can feel is that although everyone is suffering, it is worthwhile to have fun in pain, especially when it is released and successfully ended. This time, a big wave of 4G models, colorful N 1 mini and mysterious metal models will be the highlights of this conference. Let's wait and see tomorrow's meeting.

Click to view: Summary of messages before the launch of OPPO 4G products.

The OPPO 4G conference will be held in Beijing Jingyuan tomorrow. Different from previous press conferences, OPPO's press conference was very low-key and there was not much publicity in the early stage. However, judging from the news disclosed before, there are still many places worthy of attention in this conference:

First, introduce 4G

"Leading 4G to Beauty" is the theme of this OPPO conference. Although 4G has become the focus of major manufacturers this year, the slogan "Leading 4G" shouted by OPPO, which has always been low-key, must have accumulated enough. What is the leading position of OPPO in 4G is the most noteworthy place in this conference.

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Second, the most beautiful beat

Since last year, OPPO began to differentiate the license plate, from the creative photo of OPPO N 1 to the night photo of OPPO R 1, which made consumers shine. OPPO Find 7 released in the first half of this year is currently recognized as one of the best Android phones to take pictures. Every time OPPO takes photos at the press conference, it will surprise us, and what kind of photo feast OPPO will bring us this time is also a place worthy of attention.

Third, the release of new products

Since it is a 4G product launch conference, the product should be the highlight. From the official news of OPPO, OPPO will release a large wave of new products-the overall appearance-OPPO 4G family. As a new product: OPPO N 1 mini should be the protagonist of this release. In addition to the iconic rotating camera, OPPO N 1 mini will use a colorful back shell this time. Colorful has always been a place that is easy to cause vomiting. Whether you can give N 1 mini extra points depends on OPPO's ability to control color.

▲N 1 mini map

In addition to the exposed N 1 mini, someone accidentally exposed another OPPO product in the post bar yesterday. From the picture, this new product may be a metal body, and there seems to be the shadow of OPPO star model Finder. Will this mysterious new machine be the "killer" left by OPPO at this conference? The answer will be announced at the conference.

▲ new product exposure map

OPPO will leave a deep impression on us at every press conference. What surprises will OPPO bring us tomorrow? Let's look forward to it.