Founded in 1966, North Face is an important member of VF Group, an American listed company. Headquartered in California, the energy-saving and environmental protection industrial park is committed to providing professional equipment for outdoor athletes in every harsh adventure.
As the leading brand of outdoor sports in the world today, North Face? In the north, products that meet various outdoor needs have been tested and explored by athletes to help the world explore and challenge the limits of human potential.
At the same time, the brand has been committed to protecting the outdoor environment and minimizing the impact of human beings on the natural environment through various sustainable development projects. North? North's products are available in high-quality professional sports retail stores all over the world.
North Face stems from the desire for climbing and provides the best protection for local climbers and skiers. Today, their belief in climbing the peak inspires people to explore the limits. North face has always insisted on focusing on the development and development of outdoor fields.
Brand story
1, leading the change
1968, the first product is Sierra Parka jacket (Sierra means toothed mountain in English), and this name also comes from Doug Thompkins's love for mountaineering. Sierra Parka coat has become a northern face? Classic products. Sierra Parka jackets with different colors and innovative tailoring are introduced every year.
2. Enable new slogans
1997, north face? A brand-new slogan-"Never stop exploring" has been adopted, replacing the original slogan-"Tested by various exploration practices" that has been put into use since 1977.
Step 3 set sail for adventure
1969, north face? To provide the North American Arctic Institute with the equipment it needs at high altitude, which is located on Mount Milogan at an altitude of 5,959 meters in Yukon, Canada. North? Sponsoring exploration activities has since kicked off.
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