It is with such a strong sense of support that Tesla mode? I won the champion of new energy sales in June-June, 2020 with 65438, and the second-ranked Biaqin only has Tesla models. Two thirds.
How can there be only Tesla on the new energy track? In order to reverse consumers' cognition, BYD Han was officially listed on July 12, and the new car * * * brought four products, positioning it as a high-performance coupe and formally challenging Tesla.
The price is sincere, BYD Korea is on the road of high cost performance.
A few months ago, Zhao Changjiang, general manager of BYD Auto Sales Co., Ltd. said: "Tesla's card is finished, it's our turn to play." The trump card he mentioned is BYD Han. The subsidized price of this new car is 265,438+0.98 thousand yuan, while the price of its four-wheel drive high-performance flagship model is 279,500 yuan. It is very cost-effective to buy such a luxurious new flagship J sedan at a price of more than 200 thousand yuan.
Tesla model? The subsidized price is set at 276,5438+055-344,050 yuan, which is equivalent to the starting price, which is to catch up with BYD Korea's top allocation. Whoever is more sincere will know.
The visual experience is very different with different face values.
There are many and complicated policy factors at the pricing level. Let's not discuss it first, and the problems at the product level are all in front of us. First of all, in terms of face value, BYD Han and Tesla can be said to be leading all the way. BYD invited Mr. Iger, the former Audi design director, to start building a "dragon". Face "is highly recognizable.
The Chinese logo—— taken from seal script-"Han" is engraved in the center of the front face, highlighting the gas field of national culture, and LED daytime running lights are also domineering like dragons. The overall visual experience of BYD Korea is very Chinese and fashionable, which perfectly blends Chinese and Western cultures and is more in line with the aesthetics of China users.
Tesla model? 3 It's totally foreign. The vehicle adopts smooth and tough body lines and straight and sharp waistline design, creating a lean and muscular state. Coupled with the hidden door handle and a circle of low-key sensors and cameras, it is completely from the future, which is also cool. Does everyone like models? Three reasons.
Passionate, Leng Yan is arrogant. People like radish and cabbage.
The appearance is different, and the interiors of BYD Han and Tesla Model3 are different. One is full of youth, and the other is Leng Yan, which locks young people's deep affection for simplicity.
BYD's Korean interior adopts the symmetrical style of Chinese hall architecture. The suspended central control panel, air conditioning outlet, audio speaker and full LCD instrument panel are clearly placed, and every square inch shows the moderate national style. The red and black mosaic design in the car shows the enthusiasm of BYD Korea and can arouse the interest of young users.
In the interior design, Tesla models? Compared with BYD Han, it is a minimalist style. There is hardly any redundant design in the car. The steering wheel is only decorated with LOGO. The air outlet of the air conditioner is hidden under the decorative board of the center console. The basic control buttons in the car are assembled in the big screen, so everything as simple as a good car can be controlled with one finger, which is a bit too cold.
Performance is the killer, BYD Han is riding the east wind of the blade battery.
BYD Korea's half-year momentum has finally ushered in a formal year. It is bound to come with a killer weapon. It is not surprising that the battery is still BYD's killer. With the slogan of "a new energy flagship car integrating safety, performance and luxury", the new car will naturally achieve the ultimate performance, so it is equipped with a blade battery. BYD Korea EV version provides two options: single-motor predecessor and dual-motor four-wheel drive.
With the east wind of blade battery, BYD Korea EV single-motor model has a top speed of 185km/h, and dual-motor model can break 100 in 3.9 seconds. The blade battery with a battery capacity of 76.9Kw is slim, thus creating BYD's short body and ultra-low drag coefficient of 0.233, finally achieving ultra-high battery life of 605KM and solving everyone's mileage anxiety.
At this point, let's take a look at the mighty Tesla model? 3. Equipped with a cylindrical 2 1700 ternary lithium battery, the high battery cost is also the main factor that has been plaguing Tesla's price. It is reported that Tesla models in the future? 3 will also be equipped with the battery of contemporary Amperex Technology Co., Ltd., which may bring more powerful performance and cost performance.
In general, for BYD Han, do you want to completely defeat Tesla Model? It takes time. After all, the deep-rooted Tesla is a toy image of the rich, which is difficult to change. Aside from the brand level, BYD Han equipped with blade batteries is obviously more competitive, so it still depends on the user's own needs.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.