On-site printing is a big cake in the photography industry and clothing market, with great market potential. An ordinary cup can't arouse the desire to buy, if the image of the customer is printed on the spot. Not only has it become a hot commodity, but the price has also skyrocketed. "If the consumer picks up a dress, if he can't put it down, he will pay immediately." Nowadays, many young people are obsessed with anime, idols and self-esteem. If cartoon images with different images and favorite patterns are printed, more customers will like them. Naturally, your business will be hot! At present, New Vision Personalized Printing Cool Bar is dedicated to the research of printing technology and handicraft production of cups and garments. In Beijing, we will promote this new personalized printing technology in professional clothing stores, shopping malls, tourist attractions schools, photo studios and so on by strategic joining. Nationwide, we will provide franchisees with the lowest investment to promote it and make it popular, so that investors can recover their investment and make money in 2-5 months. In Taiwan Province province, customers can provide patterns, and in Chinese mainland, they can also print various ornaments (mainly cups and clothes, of course) on the spot. On-site printing is very popular, and the annual sales of clothing printing in Taiwan Province Province alone is about 800,000 pieces, not to mention other accessories. Therefore, the slogan of Beijing heartthrob DIY digital image is: "You can see, think and do; Write if you can, and print if you can. " Now you only need to search from Baidu: "digital images with charming characteristics", and you can find many topics about the hot stamping market.
How much do you know about personality impressions?
1. What are the "elements" of the personality impression of the clothing hot stamping market?
The "element" of personalized impression in clothing bronzing market is your favorite, and you should have your own pattern. In foreign countries, there are specialized personalized clothing customization shops, which can design and make for you immediately, no matter your own photos or what kind of patterns you like. Everything is your own opinion, this is your personality. It is also a "gold medal" for businesses that join the new vision and have a cool impression of personality.
Why can't you wear your own clothes?
But what kind of clothes can we buy? In the night market and stalls, low-priced clothes are rough in workmanship and rough in printing, which is a veritable "shirt for the elderly"; Those brand-name or popular casual clothes are of good quality, but it is difficult to have their own patterns except the business logo and popular patterns on the clothes, so they can only be choosy.
The color of clothes is the same pattern all over the street, just like military training.
Shop selection
1. You can choose a shopping mall, where people are crowded and print your favorite pictures on your clothes;
2. Special counters can be set up in schools, wedding photo studios, color expansion stores, photo studios, shopping malls, supermarkets and clothing cities. Or they are responsible for receiving parts, cooperating and sharing profits;
3. Choose tourist attractions and print the scenery and photos that tourists like on clothes, cups and ornaments as souvenirs;
4. You can choose to open a personalized clothing customization shop: according to the needs of customers, star synthesis, comics, ethnic groups, animals, photos and so on will be printed;
5. You can open a home decoration bronzing shop: print your photos or photos of relatives and friends, your favorite patterns and your personality on cups or ornaments. You can also show your daily interests, habits, joys and sorrows, hobbies and so on. , make public personality, show yourself. Print out what you want to say and give it to each other as a gift.
Investment preparation: "New Vision" store can be located in business district, near school, business district or residential area. The rental area is about 5-20 square meters, and the operating cost is 3000 yuan (including simple interior decoration), but it should be clean and tidy, reflecting the characteristics of fashion, personality, trendy and folk customs. Holding an open shelf, two tables, several bamboo and rattan chairs and a set of printing equipment, we started business. A company or a small shop needs a certain amount of start-up capital and working capital. Small shops have less income and less risk. You can gradually explore the experience and laws in the process of opening a small shop to prepare for future development. Although the store is not profitable, it has done business and accumulated funds over time. If the funds are too small to open a small shop, I suggest you choose 1-2 reliable partners to run the business together, which can solve the financial problem. New vision is a new star industry with less investment and no risk.
Benefit analysis: According to the latest data from the Ministry of Information Industry, 500 couples get married every year in a county in China, and about 7,000 babies are born. The elderly are over 60 and 80 years old, and the children are 100 days, and friends and classmates take photos as souvenirs. These are also four budget estimates. It can be seen that the market prospect is very promising and the income is quite rich. Make a personality cup and charge 30 yuan (the cost is only about 2 yuan); Printing a T-shirt or clothing pattern only takes about 1 yuan, which can create benefits of more than one million yuan every year. The production of personalized cups can be cooperated with the photo studio. For example, make a sample cup for the local photo studio owner free of charge and put it in the most conspicuous position of the photo studio. You can give the old one a certain commission and let the photo studio owner promote your business, which will not only bring you business, but also increase your income; Besides, school is also a big cake! Don't miss the opportunity for students to graduate every year. You can make a sample cup for the graduating class teachers or some students for free, ask them to help you publicize it, and then give them a certain fee. Learning personalized cup-making technology has a good prospect and benefits for life! Because we guarantee that each county and city will only transfer one. This technology is an exclusive patent, and there is no similarity.
A new way to get rich with small investment: market survey of personalized printing digital workshop
Sexual digital printing has great prospects;
Personalized digital printing first appeared in shopping malls and operated in the form of taking photos, changing hair styles and printing photos. Nowadays, with the development of science and technology, the forms of photos are diversified, not just confined to photographic paper. The popular "big head stickers", "T-shirt bronzing", "transfer mug" and "mobile phone beauty" are all new forms of personalized digital printing. We can often see that this kind of store is crowded with all kinds of fashionable young people and has become an indispensable fashion dress-up consumption item for young people.
This is caused by the diversification of consumer demand after the great wealth of social materials. Undeniably, the attraction of personalized products to consumers is enormous, and consumers are often willing to pay several times the price for a personalized product of their own. It is not difficult to explain why smart manufacturers and businesses are willing to open up personalized markets.
Shopkeepers who have run this kind of business generally have this experience: money is easy to earn. Why do you say that? First of all, these personalized digital printing projects involve a relatively small amount each time, ranging from a dozen to dozens of pieces, with good concealment, easy acceptance by men, women and children, and consumers generally do not bargain; Secondly, young people like to show off, and it is easy to form the psychology of following the trend and clinging with young people as the main consumer, and the effect of word-of-mouth communication is obvious. Often when a customer spends, he will bring a group of friends back, and the customer base will roll faster; Third, the start-up capital for investing in such projects is not high. For example, the newly-launched "Popularizing Printing with Intention" project in Beijing New Vision Impression Plaza has an initial investment of only 4,000 to 5,000 yuan, and there is basically no pressure for venture capital. In case you change careers one day, there is no phenomenon of making money to the end.
Huge profit margin
Don't underestimate the consumption of tens of dollars, where the gross profit is high. According to industry sources, the cost of printed materials is generally only a few dollars or even a few cents (depending on the format), and the gross profit margin exceeds 70%. According to our statistics, a store consumes 20 customers a day, and one customer consumes 20 yuan on average, so the gross profit of this store is close to that of 300 yuan. At the peak of holiday consumption, it is not a miracle that a store's daily profit reaches one or two thousand. It can be said that it is a low-profit industry.
Beijing heartthrob digital imaging company has tasted a lot of sweetness since it opened its first digital printing shop in Beijing on 200 1. This year, it added the project of "general printing at will", which enriched the business project of personalized printing. Even at lunch time, the reporter saw several students waiting to pick up the pieces in his shop. The reporter quietly counted the consumption quota of these students, hehe, it has exceeded 300.
Investment analysis, choosing a good manufacturing process is the key.
At present, personalized digital printing covers a wide range of fields. Common ones are "big head sticker", "T-shirt bronzing", "cup turning" and "mobile phone beauty". It is very important to invest in this industry, try to choose the latest technology and technology, and be able to do as many projects as possible. According to Mr. Zheng of heartthrob digital imaging company, the current personalized digital printing can be printed at will technically. The "universal random printing" technology he adopted can print personalized images on various materials (such as ceramics, metals, wood, cloth, glass, plastics, etc.). ). In the past, there were many restrictions on using the cup/disk ironing machine to transfer cups and disks. For example, cups/discs need to be specified by the manufacturer, but users can't bring their own. However, the general random printing process has no such restrictions, and the printing effect is much better, which can achieve the effect of real photos. Moreover, "universal printing at will" allowed him to add many business items at once, such as mobile phone beauty, digital crystal, T-shirt hot stamping, photo CD, wallet card, wooden decorative box transfer printing, personalized playing cards, Zippo transfer printing and so on. , so as to surpass other competitors in the form of competition. "Random diversified printing is a trend in the future, and it has become very popular in Japan and South Korea. As long as you follow the popular trend in developed areas, you can't go wrong, "Mr. Zheng said with confidence.
management mode
Many people think that this industry must open stores in person, but it may not be. The reporter learned from the product provider of "free printing for all" that personalized digital printing has already penetrated into other fields due to the application of new technologies. For example, the latest "universal printing" technology can also make digital image signs, PVC cards, commercial advertising accessories, gifts and souvenirs printing. In this sense, investors who are short of funds may not open stores, and it is also a good business model to directly undertake personalized small-batch printing business for some enterprises, institutions, shopping malls or photo studios.
If you choose a storefront, you can open an independent storefront along the street or cooperate with a storefront with large passenger flow. Because the equipment used in general random printing belongs to desktop equipment, even three or five square meters can be completely used to place equipment, samples and engage in business activities, which is very flexible.
How to avoid risks
The most taboo to do personalized digital printing is the outdated product form. Therefore, operators should pay attention to the development pattern of related industries. Such as ornaments and gifts. The choice of new technology certainly avoids the "lock-in" of products designated by manufacturers, but operators also need to spend time looking for novel transfer products to attract new and old customers. Smart operators can use the same technology to make personalized products with different patterns.
In addition, operators should give full play to the advantages of new technology and undertake businesses related to small batch printing products as much as possible, such as factory office signs, business cards in shopping malls, take-away advertisements, gift printing in school institutions, wine cards in restaurants and hotels, and VIP cards for employees in company stores. In this way, the cost of investment can be recovered quickly, thus reducing risks.
Investment reference investment cost
According to different business models, the investment cost is relatively flexible. If you are purely engaged in the background order taking business, you only need to invest several thousand yuan. At the store, it may rise to1-30,000 yuan.
Return on investment cycle
Under normal circumstances, the cost can be recovered in 3-6 months. If the investor's social network is rich and can undertake small quantities of printed matter, the return period can be shortened.
Tisch
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