Inspired by the Chinese character "Winter", the emblem of the 2022 Beijing Winter Olympics uses the artistic form of China's calligraphy to integrate the rich oriental cultural heritage with the international modern style, presenting a new image and dream of China in the new era.
It conveys the unremitting efforts and beautiful pursuit of China in the new era to run the Beijing Winter Olympics well, realize the goal of "300 million people participating in ice and snow sports", realize the dream of becoming a sports power, promote the development of world ice and snow sports and make new contributions to the international Olympic movement.
Design concept of emblem
The design of the emblem adheres to the concept of displaying the culture of the host country and embodying the athlete-centered, and combines the calligraphy art of China with the sports characteristics of the Winter Paralympic Games. The design shows the movement and strength of the Chinese character "Fei", skillfully transforms it into an athlete who slides forward and rushes to victory, and vividly expresses the forms of special sports equipment such as wheelchairs for the Winter Paralympics.
The upper part of the emblem shows the shape of skaters, while the lower part shows the heroic attitude of skiers. The dance lines in the middle are smooth and rhythmic, representing the rolling hills, stadiums, snow slides and festive ribbons in the venue, adding a festive visual feeling to the emblem and symbolizing that the Beijing Winter Olympics will be held during the Spring Festival in China.
The upper part of the line is both rigid and flexible, and the lower part is both rigid and flexible, which means that the athletes have achieved their goals and achieved complete success through tenacious struggle and ups and downs. The emblem embodies the spirit of Paralympic athletes to constantly jump, surpass themselves, work hard and inspire the world.