This white elephant belongs to China. Baixiang Group Food Co., Ltd. is a large-scale national first-class enterprise integrating science, industry and trade, focusing on the development and production of convenience foods. The main products are "White Elephant" brand instant noodles, dried noodles and flour. Baixiang Group is committed to product innovation and scientific research innovation, which has promoted the development of Henan flour products industry. As a food industry, Baixiang has always been committed to meeting the needs of consumers, providing delicious and natural food, and has become a high-quality brand in the eyes of consumers through continuous development and brand image establishment. White elephant focuses on innovative research and development of food. In order to adapt to the ever-changing consumer market, Baixiang constantly carries out technological innovation and leads the nutritional quality upgrade of instant noodles.

Where is the headquarters of White Elephant Instant Noodles?

The origin of white elephant instant noodles is Zhengdong New District, Zhengzhou, Henan Province.

The nine instant noodle production bases of Baixiang are mainly distributed in Xinzheng of Henan, Yueyang of Hunan, Jinzhong of Shanxi, Yanzhou of Shandong, Gaobeidian of Jiangsu, Nanjing, Siping, Sanyuan of Jilin, Chengdu of Shaanxi and Chengdu of Sichuan. White elephant is the largest national food processing enterprise in China. White elephant instant noodles not only promoted the economic development of Zhengzhou, Henan Province, but also created its own brand.

What are the brand images of White Elephant?

1. Brand slogan: "Happiness is a bowl of real noodles", which expresses that all-spice food will be upgraded from "instant noodle brand" to "modern pasta brand", bringing consumers a higher level of emotional satisfaction with healthy and simple ingredients.

2. Brand belief is professional, good at leading, long-term and thorough.

3. Brand personality: young, energetic, bright, confident and sincere.

4. Brand value: Passion food is a reliable brand of high-quality pasta and food.