Vansis1966 March16 by PaulVan doren (Paul van
Doren), the original brand of extreme sports, started with extreme sports, including skateboarding, surfing, BMX, snowboarding and so on. Vans officially entered China in 2008, and the headquarters of China Company was established in Shanghai.
Vans takes skateboarding as its root and injects lifestyle, art, music and street fashion culture into Vans.
Aesthetics, a distinctive symbol of youth culture, has become a worldwide brand recognized and welcomed by young extreme sports lovers and trend setters.
Vans is a leader in extreme sports and young culture. For the van, extreme sports = skateboarding, surfing, skiing, coda water skiing, BMX, cross-country motorcycle. Young culture = extreme sports, art, music, street culture.
Vans conquered more and more young people with his unique charm. In their minds, Vans, who is 50 years old, is not just a pair of shoes and a dress, but a different attitude towards life. Because each pair of its shoes is a unique personality, flaunting the vitality of youth, arousing the inner blood of many people and becoming the "love" that many people compete for.